Juventus Partners with Two Circles in Bid to Globalize Brand and Enhance Partnerships
Apr 26, 2024 05:19 am UTC| Business Sports
Juventus, the renowned Italian soccer club, has entered into a groundbreaking five-year partnership with Two Circles, the international digital-focused sports agency. This collaboration marks a strategic move to globalize...
Aramco Becomes FIFA’s 6th Global Partner Joining Adidas, Coca-Cola, Qatar Airways, Hyundai, and Visa
Apr 26, 2024 04:11 am UTC| Business Sports
FIFA, the international governing body for soccer, has sealed a groundbreaking deal, making Saudi Arabian oil titan Aramco its major global partner in a strategic move that places the energy company at the forefront of...
PUMA and Scuderia Ferrari HP Unveil Miami Limited Edition Collection
Apr 25, 2024 09:34 am UTC| Business Sports
Global sports brand PUMA, in collaboration with Scuderia Ferrari HP, is thrilled to announce the Miami Limited Edition Collection launch. This exclusive lineup draws deep inspiration from the rich heritage and iconic...
Ferrari F1 Announces Multi-Year Partnership with HP as Title Sponsor
Apr 25, 2024 06:42 am UTC| Business Sports
Ferrari entered a multi-year partnership with the worlds second-largest PC vendor, HP, marking a significant milestone in motorsports sponsorship. This historic agreement positions HP as the new title sponsor of Ferraris...
How breakdancing became the latest Olympic sport
Apr 25, 2024 06:12 am UTC| Insights & Views Sports
Breaking is the only new sport making its debut at the Paris 2024 Olympics. Breaking is probably better known to most of us as breakdancing. So why is the sport officially called breaking, and how is something so freestyle...
Apr 25, 2024 06:05 am UTC| Insights & Views Sports
When the news broke last weekend that 23 Chinese swimmers had tested positive to a banned drug in early 2021 and were allowed to compete at the Tokyo Olympic Games six months later without sanction, many people ...
PUMA x Ottolinger Unveil Futuristic Collection Inspired by Motorsport and Sci-Fi
Apr 24, 2024 04:46 am UTC| Business Sports
In an ambitious collaboration, PUMA and fashion house Ottolinger have unveiled a groundbreaking collection that redefines the intersection of athleticism and speculative fiction. Dubbed the faster you are, the more fun you...
South Africa’s plan to move away from coal: 8 steps to make it succeed
Germany lowers voting age to 16 for the European elections
IceCube researchers detect a rare type of energetic neutrino sent from powerful astronomical objects