LeBron James flaunted a special-edition pair of RTFKT x Nike Air Force 1 Genesis sneakers, which can only be purchased by minting an Ethereum NFT created by Nike subsidiary, RTFKT.
The RTFKT founders also presented LeBron with his very own Clone X NFT avatar.
James was seen wearing the pair on Tuesday ahead of the Los Angeles Lakers Game 1 victory against the Golden State Warriors.
Shortly thereafter, RTFKT co-founder Steven “Zaptio” Vasilev shared a photo of himself and RTFKT COO Nikhil Gopalani presenting James with an honorary Clone X avatar. With a caption, "We got onboard the legend @KingJames to @RTFKT with his 1/1 ? Clone X.”
The RTFKT x Nike Air Force 1 Genesis is a set of just 1,776 total pairs of sneakers that can only be obtained by purchasing an NFT and then redeeming it for the physical product.
Secondary market prices for the Genesis NFTs start at 0.4 ETH or $740 on OpenSea. The physical sneakers can only be redeemed until May 8, per an official FAQ.
There are several other RTFKT x Nike Air Force 1 styles of NFT-based sneakers that are also available in varying quantities and at different secondary market prices. The most limited style called “Alien”, which features something of a neon twist on the Lakers’ own yellow and purple look, has a total supply of just 60 pairs that start at 5 ETH ($9,245).
Clone X is an Ethereum NFT profile picture (PFP) project that launched in 2021 as a collaboration between RTFKT and Japanese contemporary artist Takashi Murakami.


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