LifeVantage Enhances Executive Leadership Team in Japan

SALT LAKE CITY, Sept. 15, 2016 -- LifeVantage Corporation (Nasdaq:LFVN) announced the expansion of its leadership team in Japan. Eiichi Shiokawa has been appointed General Manager of the company’s office in Japan.

Mr. Shiokawa brings more than 26 years of multifunctional business experience having served in distributor support, operations, and senior sales leadership roles, all based in Japan. Mr. Shiokawa has spent the past 15 years in executive management and people leadership roles at XANGO Japan and Nu Skin Enterprises Japan.

“I am very excited to join the executive leadership team at LifeVantage,” said Eiichi Shiokawa. “I see great potential for LifeVantage in Japan thanks to its world-class product offering and business opportunity, and driven in-country field leadership. I look forward to partnering with our executive leaders within our corporate headquarters and our Japanese field leaders to align our efforts and create opportunities for growth in Japan.” 

“Japan is an integral market for our business and our overall growth strategy, so it is important for us to have someone who truly understands the market as well as the Japanese culture,” said LifeVantage President and Chief Executive Officer Darren Jensen. “Eiichi Shiokawa is a seasoned, Japanese-born network marketing leader who truly understands the Japanese culture and has demonstrated expertise at partnering with in-country field leadership to develop and execute successful sales strategies.”

Mr. Jensen continued, “It is an advantageous time to enhance our Japan leadership. Japan is our largest international market and has a strong infrastructure in place to support our future growth initiatives. Additionally, our recently announced review of policies and procedures related to sales does not relate to any of our operations in Japan.”

About LifeVantage Corporation

LifeVantage Corporation (Nasdaq:LFVN), is a science based network marketing company dedicated to visionary science that looks to transform health, wellness and anti-aging internally and externally at the cellular level. The company is the maker of Protandim^® Nrf2 and Nrf1 Synergizers, our line of scientifically-validated dietary supplements, the TrueScience^® Anti-Aging Skin Care Regimen, Canine Health^®, the AXIO^® energy product line and the PhysIQ™ smart weight management system. LifeVantage was founded in 2003 and is headquartered in Salt Lake City, Utah.
www.lifevantage.com

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Company Relations Contact:
John Genna (801) 432-9172
Vice President of Communications 
& Corporate Partnerships

Investor Relations Contact:
Cindy England 
Director of Investor Relations
(801) 432-9036
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-or-

Scott Van Winkle 
Managing Director, ICR 
(617) 956-6736
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