Pulmuone Reveals Plans for US Expansion of its Noodle Business

Pulmuone, the South Korean food manufacturer specializing in plant-based products, is expanding its noodle business in the United States after securing high growth in Asia. The company said on Sunday, May 14, that it is planning to boost its Asian noodle production line in the country by the end of 2023.

The decision comes as the demand for the Pulmuone Asian noodle there has exploded. As per The Korea Times, the company's sales for the said product last year reached $72.2 million. This is said to be a 65% on-year growth in sales.

Moreover, in the last three years, Pulmuone's Asian noodle products in the U.S. saw a 119% growth. A company official said that the profits were mainly boosted by the bustling sales of its Asian noodle products, particularly the Teriyaki Stir-fry Udon and Tonkotsu Miso Ramen. The combined sales of these two items alone were said to have reached two million units in the first quarter.

"The company's efforts to expand the US Asian noodle market led to an almost tenfold increase in sales over the last six years, from $8.2 million in 2016 to $72.2 million in 2022," the Pulmuone official said in a statement.

The managing director of Pulmuone Foods US, Kim Suk Won, also said that the brands' entry to other markets has been successful as well. With this, they will continue growing the brand in the U.S.

"With quality taste and convenient cooking proven in the US market, Pulmuone Asian noodle products have successfully entered Canada and the UK," Kim said. "We will continue the growth momentum by launching products with various types of noodles made with Pulmuone's world-class noodle manufacturing technology."

Finally, to maintain its position in the U.S. as a fast-growing brand in the Asian noodle market, Pulmuone will complete the construction of another production plant being built at its Gilroy facility in California this year.

Photo by: Pulmuone Newsroom