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YouTube announces the appointment of new chief business officer as Robert Kynci steps down

Photo by: Alexander Shatov/Unsplash

YouTube, an online video sharing and social media platform headquartered in San Bruno, California, just announced a major change in its executive management as Robert Kynci has stepped down.

YouTube confirmed his departure and mentioned that it had appointed Mary Ellen Coe to take over as the new chief business officer. The new CBO’s appointment is effective starting Oct. 3.

Prior to her new assignment, Coe was the president of global consumer solutions at Google. For a smooth turnover of his role to his successor, Knyci will be staying at YouTube until the transition process is completed.

As per CNBC, Kynci is a long-time executive at YouTube but revealed his plan to leave the company on Monday, Aug. 29. His departure will end his 12-year tenure at the most dominant social video platform in the United States.

The outgoing chief business officer started working at the company in the third quarter of 2010. Before this, he had worked as vice president of content at Netflix for almost eight years.

His experience at major companies such as Netflix and YouTube made him an expert that most media executives consult for some advice. It was said that former Disney chief Bob Iger was one of those high-ups that viewed Knyci as a great “go-to” source of know-how.

Variety reported that YouTube’s chief executive officer, Susan Wojcicki, sent out an internal memo on Monday to inform employees about Knyci’s departure while also reminding them that under his leadership, YouTube was able to establish new relationships and partnerships in various industries such as technology, music, and traditional media “while paying creators, media firms, and artists over $30 billion in the last three years.

“Given the complexity of our business, I appreciate that Robert is going to stay on to ensure a smooth transition of leadership and complete key projects in music and product partnerships,” part of the memo to employees that was obtained by Variety reads.

She added, “I want to thank Robert for his dedication to YouTube all these years. He is exceptional at what he does and I’m so grateful for the many years we’ve been able to work together. I will miss his candor, authenticity and humor. And please join me in welcoming Mary Ellen to YouTube.”

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