The Beauty Beneath the Expressway: A Journey from Self to Service 
SpaceX Earnings Preview: Bernstein Says 4 Key Factors Will Drive Long-Term Valuation 
Why have so few atrocities ever been recognised as genocide? 
Locked up then locked out: how NZ’s bank rules make life for ex-prisoners even harder 
Alibaba Stock Jumps as Qwen 3.8-MAX AI Model Intensifies China's AI Race 
Time to buy local: war fuel price shocks reveal the folly of a long food supply chain 
Every generation thinks they had it the toughest, but for Gen Z, they’re probably right 
Heineken H1 Operating Profit Meets Forecast as Beer Volumes Beat Expectations 
BYD July Global Vehicle Sales Rise 22% as Overseas Demand Surges 
Telegram Restored on Apple App Store After Temporary Removal 
The pandemic is still disrupting young people’s careers 
Infineon Raises 2026 Revenue Outlook as AI Data Center Demand Fuels Record Quarterly Sales 
Palantir Stock Soars as AI Demand Drives Strong Q2 Earnings and Higher 2026 Outlook 
Meta Cuts Wipro Outsourcing by 25% After AI-Led Restructuring 
Novo Nordisk Eyes Turnaround as Oral Wegovy Challenges Eli Lilly in Weight-Loss Drug Race 
Can your cat recognise you by scent? New study shows it’s likely 
Burger King Japan introduces its "My Sweet Potato Pie," embracing the country's fall season. Part of the "Watakushi no" hot dessert series, this limited-time treat sources its main ingredient from the famed Naruto Kintoki sweet potatoes of Tokushima Prefecture.
In this case, Burger King will sell its "My Sweet Potato Pie" as Japan enters this month's Autumn season. The burger chain added a new pie to its "Watakushi no" series, which means hot dessert pies to celebrate the start of fall.
The root vegetable is also in season in the country; thus, it is the best flavor to offer customers. Moreover, sweet potatoes are largely synonymous with the fall season in the country. It is, in fact, one of the most commonly used ingredients for seasonal delicacies and goodies.
The country boasts an abundance of sweet potatoes, and the varieties are also wide-ranging. For Burger King's newest seasonal pie, it selected the ones under the Naruto Kintoki group. This class of the said root crop is famous among the sweet potato variety, and these are sourced from Tokushima Prefecture, as per SoraNews24.
In any case, the new Autumn sweet treat from Burger King Japan is available in restaurant outlets for a limited time. Locally, the dessert is called "Watakushi no Sweet Imo Pie," which translates to "My Sweet Potato Pie" in English.
The new dessert is slightly sweet, so customers will never get bored of the taste. The crust has a hint of coffee, bringing a slightly bitter taste to complement the mild sweetness. Paired with the fluffy texture of the filling and crispy crust, customers will surely crave this treat again and again.
In the press release, Burger King Japan announced that the new "My Sweet Potato Pie" is arriving in stores on Friday, Sept. 1. The company said that until Sept. 7, this hot dessert will retail at a discounted price of ¥220. After this date, the regular price of ¥240 will take effect. While the burger chain stated the pie is a limited-time offer, it did not mention the end date for the offering.
Photo by: Burger King Japan Press Release
