Meta is offering paid U.S. subscribers outbound calls through Muse, allowing them to delegate routine business tasks, including appointment booking and information requests from businesses.
Testing began in September, followed by a public beta available by midmonth. Muse also handles email, shopping and trip planning alongside the new calling feature.
An earlier test brought in contractors when Muse struggled with calls, prompting privacy concerns that a person might hear conversations users expected software to handle. Meta later abandoned that setup, signaling a move to AI-run calls with privacy disclosures.
On Nov. 5, Meta introduced real-time voice conversations and animated avatars for Muse users in the United States, before expanding the agent to outbound calls.
