Dog CEO releases social network app for cats and dogs, giving pets a community of their own, with their own rules, content, and perspectives
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NEW YORK, NY, March 14, 2018 -- Petzbe, an online community designed specifically for pets, today announced the launch of its new app for iOS. In the Petzbe app, users communicate and share their lives through photos and videos solely from the pet’s perspective. Petzbe's strict "no humans allowed" policy means the community is free from human selfies, opinions, politics, overall human complications.
“We’re excited to announce the launch of Petzbe. It’s a pawsome opportunity to bring together pets to create a loving feel-good app without human seriousness,” barked Angus Tegner, a Brussels Griffon, and CEO and co-founder of Petzbe. “With Petzbe the whole world becomes your dog park or cat castle. While humans aren’t allowed to share on their behalf, they may have a glance at the app to enjoy our cuteness.”
At Petzbe users “sniff” and “lick” instead of following and liking; and the app’s stickers and filters are all cat and dog themed. Petzbe has its own Petzbe Press, which provides you with the latest news of what’s going on in the community: member quotes, rumors and more. Petzbe also hosts weekly challenges for the community, examples are “How I met my human,” where everyone share memories of the first day they met their owners, or “Lend a Paw” where users share a photo of their paws to support an animal-related cause.
Nala Cat, Instagram’s most famous cat, and her siblings White Coffee Cat, Luna Rose and Spencer, have ownership stake in Petzbe. Nala and her siblings have a combined loyal fan base of over 5 million followers. Their loving and genuine personalities have already brought a lot of joy to the Petzbe community.
“My family and I are excited to finally be able to announce our role as principals of the company,” purred Nala Cat. “I love Petzbe's positive vibes and that everyone is so loving, supportive and funny. And I’ve enjoyed being able to connect on a more personal level with fellow cats and dogs. Angus, the CEO, and I are good friends, and we’re both super excited about doing this together. I hope my furry friends will enjoy Petzbe as much as I do.”
“Your pet is a part of you, you’re proud of them, and you want to share these instant moments when they’re funny, cute, silly, and impressive with those who care,” said Andrea Nerep, President and co-Founder of Petzbe. “Petzbe provides the social and psychological benefits of belonging to a community that's funny, positive, genuine and supportive of pet posts. There's no room to be judgmental or cynical, as being the friendly animal lover you are is what matters in our community – nothing else.”
Petzbe is now available in the iOS app store: https://itunes.apple.com/us/app/petzbe/id1314000163?mt=8
About Petzbe
Petzbe is a community where users share their lives and communicate with other pets from the pets’ perspective. Through Petzbe’s “no humans allowed" policy, pets are freed from human selfies, opinions, politics and overall human complications. It’s a silly, loving, witty and fun feel-good community that gives pets and their owners the sense of belonging that we fundamentally need, without any competitive or comparative elements. There’s no such thing as oversharing cat and dog photos on Petzbe, so pets and their owners are free to express themselves and communicate with the community as often as they’d like. At Petzbe, we’re making all who use it feel valued and appreciated.
A photo accompanying this release is available at: http://www.globenewswire.com/NewsRoom/AttachmentNg/e683d2fe-f686-4aee-9b21-33ea742b3a55
Media Contact Kate Caruso-Sharpe FischTank Marketing and PR [email protected]


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