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TetherMax announced on June 18 that it has completed a trust-focused rebranding, positioning operational transparency as key elements of its cashback platform.
The company said its operating model is built on official partnership agreements with selected cryptocurrency exchanges, allowing users to access cashback through an authorized structure that operates under exchange supervision.
According to TetherMax, the platform supports approximately 20 cryptocurrency exchanges and automatically calculates and distributes cashback using trading data collected through exchange application programming interfaces (APIs). Users who trade through supported exchanges receive cashback on eligible trading fees without requiring any manual action.
The company said its authorized operating model distinguishes the platform from unofficial cashback services, helping users avoid account suspension or asset-freezing risks that may arise from unauthorized channels. Cashback amounts are calculated using actual trading data and distributed automatically through exchange APIs.
TetherMax said users can receive cashback of up to 80% on eligible trading fees. The company added that its latest rebranding focuses not only on cashback rates but also on making the overall operating structure transparent, from how cashback is calculated and distributed to how customer inquiries are handled through its 24-hour support service.
"Ultimately, trust comes down to one question: Is there someone accountable? Our official agreements with cryptocurrency exchanges are publicly verifiable, and the path through which cashback is generated is fully transparent," a TetherMax representative said.
TetherMax said users can continue trading as they normally would while receiving cashback through the platform. Initial setup takes approximately five minutes, after which cashback is credited automatically for every eligible trade. The company added that cumulative cashback increases as trading volume grows.
The company said the rebranding reflects its commitment to transparent operations supported by officially authorized exchange partnerships and verifiable trading data, while adopting "A Safer Alternative to Self-Referral" as one of its core brand messages.
