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David Craig

David Craig

Fellow at the Peabody Media Center and Clinical Assistant Professor of Communication, University of Southern California, Annenberg School for Communication and Journalism

In the Master of Communication Management program, David Craig teaches multiple courses in global and national, traditional, digital and social media industries, management and practice. His courses include Global Hollywood, Visual Storytelling in film, TV, and online, media industries and management, transmedia production and marketing and social media entertainment.

Along with distinguished media scholar Stuart Cunningham, Craig is engaged in a global, multiyear research initiative mapping the new screen ecology of social media entertainment. Their research examines the technological, economic and regulatory conditions of social media platforms (YouTube, Facebook, Twitch, Vine, Instagram, Snapchat, and more) and social media companies (e.g., multi-channel companies like Fullscreen, Maker, and Stylehaul, talent and advertising agencies, and third party data companies). In addition, they are identifying the creative and entrepreneurial practices engaged by online content creators who are incubating their own personality-driven media brands off these social media platforms.

Craig is also a multiple Emmy Award-nominated producer and former programming executive at A&E and Lifetime Television. Over the past three decades, he has produced over 30 projects, including 100+ hours of television, that included films, television movies, mini-series, and drama series, web series, graphic novels and stage productions.

With the end of the Hollywood writers and actors strikes, the creator economy is the next frontier for organized labor

Dec 05, 2023 09:19 am UTC| Entertainment Business

Hollywood writers and actors recently proved that they could go toe-to-toe with powerful media conglomerates. After going on strike in the summer of 2023, they secured better pay, more transparency from streaming services...

US under Trump Series

How social media stars are fighting for the Left

Feb 21, 2017 08:24 am UTC| Insights & Views Politics

In the aftermath of the 2016 U.S. elections, numerous accounts surfaced of nefarious content creators profiting by posting fake content on social media. The most successful engaged in anti-Clinton fervor, promoted Donald...

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Economy

Gold Prices Ease in Asian Trade After Record High as Geopolitical Tensions Cool

Gold prices retreated in Asian trading on Thursday after reaching an all-time high in the previous session, as easing geopolitical tensions and a firmer U.S. dollar reduced safe-haven demand. The pullback followed comments...

Australian Dollar Hits 15-Month High as Strong Jobs Data Fuels Rate Hike Bets

The Australian dollar surged to a 15-month high on Thursday, supported by improving global risk sentiment and a surprisingly strong domestic employment report that reshaped expectations for Reserve Bank of Australia (RBA)...

Valero Makes First Venezuelan Crude Purchase Under New U.S.-Caracas Deal

Valero Energy has purchased a cargo of Venezuelan crude oil in what sources describe as the first transaction by a U.S. Gulf Coast refiner under Washingtons recent agreement with Caracas, which allows the purchase of up to...

Australia Jobs Data Surges as Unemployment Falls in December

Australias labour market delivered a strong surprise in December, significantly outperforming expectations and reinforcing signs that economic conditions remain tight. According to official data released by the Australian...

Japan Exports Rise Fourth Month as Yen Weakness Lifts Trade Outlook

Japans exports increased for a fourth consecutive month in December, highlighting the resilience of the countrys trade sector despite slower shipments to the United States. According to government data released Thursday,...

Politics

New York Judge Orders Redrawing of GOP-Held Congressional District

A New York judge has ruled that the congressional district represented by Republican U.S. Representative Nicole Malliotakis violates the state constitution and must be redrawn, a decision that could have major political...

NATO Chief Says Greenland Sovereignty Not Discussed as Trump Backs Off Tariff and Force Threats

NATO Secretary-General Mark Rutte said the question of Greenlands sovereignty did not arise during his recent discussions with U.S. President Donald Trump, signaling a shift in tone after Trump stepped back from earlier...

Supreme Court Signals Doubts Over Trump’s Bid to Fire Fed Governor Lisa Cook

U.S. Supreme Court justices on Wednesday signaled strong skepticism toward President Donald Trumps unprecedented effort to remove Federal Reserve Governor Lisa Cook, raising serious questions about presidential power and...

Spain Pushes for EU Joint Army to Strengthen European Security and Deterrence

Spain is calling on the European Union to move toward the creation of a joint European army, arguing that deeper military integration would strengthen deterrence and ensure the bloc can defend itself against external...

Trump Administration Launches Immigration Enforcement Operation in Maine Amid Political Tensions

The Trump administration has launched a new immigration enforcement operation in Maine, drawing sharp criticism from state leaders and immigrant advocacy groups as federal agents increase their presence in refugee-rich...

Science

NASA and SpaceX Target Crew-11 Undocking From ISS Amid Medical Concern

NASA has confirmed that the agency, in coordination with SpaceX, is targeting no earlier than 5 p.m. Eastern Time (2200 GMT) on Wednesday, January 14, for the undocking of the SpaceX Crew-11 mission from the International...

Neuralink Plans High-Volume Brain Implant Production and Fully Automated Surgery by 2026

Elon Musks brain-computer interface company Neuralink is preparing for a major expansion, announcing plans to begin high-volume production of its brain implant devices and transition to a fully automated surgical procedure...

Jared Isaacman Confirmed as NASA Administrator, Becomes 15th Leader of U.S. Space Agency

The U.S. Senate has officially confirmed billionaire private astronaut Jared Isaacman as the new NASA administrator, making him the 15th leader in the agencys history. The confirmation, which took place on Wednesday, marks...

Senate Sets December 8 Vote on Trump’s NASA Nominee Jared Isaacman

The U.S. Senate Commerce Committee announced it will vote on December 8 on President Donald Trumps renewed nomination of private astronaut and tech entrepreneur Jared Isaacman to lead NASA. Isaacman, known for his...

NASA Cuts Boeing Starliner Missions as SpaceX Pulls Ahead

NASA has significantly scaled back Boeings Starliner program after years of technical issues and delays, announcing that the next Starliner mission to the International Space Station (ISS) will fly without astronauts. The...

Technology

Memory Chip Shortage Drives Higher Gadget Prices and Weakens Global Tech Demand

Global demand for smartphones, personal computers, and gaming consoles is expected to decline this year as rising memory chip prices force manufacturers to increase product prices. Major electronics brands, ranging from...

Morgan Stanley Flags High Volatility Ahead for Tesla Stock on Robotaxi and AI Updates

Morgan Stanley has warned that Teslas fourth-quarter earnings could lead to an unusually wide range of outcomes for the stock, with investor reaction likely driven less by near-term financials and more by updates on...

Apple Stock Jumps as Company Prepares Major Siri AI Chatbot Upgrade

Apple Inc. (NASDAQ: AAPL) shares climbed as much as 1.6% on Wednesday afternoon after a Bloomberg News report revealed that the tech giant is preparing a major overhaul of Siri, signaling Apples most significant move yet...

HKEX’s Permissive IPO Rules Could Open Opportunities for Korea to Strengthen Its Position in International Listings

In 2025, the Hong Kong Stock Exchange (HKEX) became the premier venue for initial public offerings (IPOs) globally, having raised nearly US$36 billion from new listings. This notable 200% year-on-year increase is directly...

Global DRAM Chip Shortage Puts Automakers Under New Cost and Supply Pressure

Automakers worldwide are bracing for renewed cost pressures and potential production disruptions as a deepening global shortage of memory chips, particularly DRAM, intensifies due to surging demand from data centres and...
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