Burger King is introducing McDonald's-loved snack wraps to its Canadian menu, satisfying overwhelming customer demand for the food item. Despite McDonald's decision to drop the wraps due to slowed kitchen production, Burger King is confidently offering three variants of the "BK Wraps."
As per Albany Herald, Burger King understands that most customers want most of its food items to be available whole year-round, such as the Shamrock Shake. They also want some of the limited-time menu to return, so when diners made an overwhelming request to add snack wraps which are also popular at McDonald's in the United States, Burger King gave in and released its own take on the classic wrap in its stores in Canada.
While it was noted that McDonald's removed the snack wrap from its food lineup as many franchisees complained the menu is slowing down kitchen production, Burger King in Canada has no complaint and is willing to serve the wraps to its customers. For a bit of twist, the store chain is offering three types of "BK Wraps," and all of them cost C$3.99 or about $3.
"With Accelerating the Organization, we're now structured to work much more seamlessly in a horizontal fashion to solve these problems once and then scale solutions across markets, for example, is our app offering a seamless and personalized user experience," McDonald's chief executive officer, Chris Kempczinski, previously commented regarding its aim to speed up its service. "We are continuing to increase our speed of service. Those are opportunities across every single market and require the expertise of multiple functions."
The Street reported that the new Burger King snack wraps in Canada are available in three flavors, and these are Spicy Chicken Wrap, Ranch Chicken Wrap, and Butter Chicken Wrap. These tortilla-wrapped menu items are now in BK stores across the region.
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