Walmart’s Director and Heir Rob Walton to Step Down From Board 
Star Entertainment’ David Foster Quits Just Weeks After Appointment 
Aramco Becomes FIFA’s 6th Global Partner Joining Adidas, Coca-Cola, Qatar Airways, Hyundai, and Visa 
Shein Joins Facebook, Amazon in EU Digital Regulations Compliance 
Tous Les Jours Expands Global Franchise Business, Opening Five Stores in Cambodia 
PUMA and Mercedes-AMG PETRONAS F1 Team Launch Crews Go Summer Collection 
Nike Aims for Olympic Gold in Brand Revival with New Kits for Team USA and Kenya 
LG Uplus, Kakao Mobility EV Charging Joint Venture Approved by the FTC 
Maersk to Invest $600 Million in Nigerian Seaport Infrastructure 
Musk Engages China: Baidu’s Data Deal and High-Stakes Hotel Meet with CATL 
Nike Innovates for Mothers with New Apparel and Footwear 
Philips Settles US Ventilator Recall Litigation for $1.1 Billion 
OpenAI and Worldcoin Eye Strategic Partnership Amid Regulatory Gaze 
Adidas Originals and BAPE Unleash the Adidas N BAPE Sneaker This April 
Remy Cointreau Surprises with Lesser Decline in Sales Thanks to China Boost 
PUMA x PlayStation Collaboration Launches with a Fusion of Style and Gaming 
Court Documents Unveil $1 Billion Annual Revenue of Shell's Oil Trading Business in US 
The renowned sportswear brand PUMA has unveiled its latest running shoe, the PUMA Velocity NITRO 3. Building on the success of the award-winning Velocity franchise, this third iteration is designed to enhance your running experience like never before.
Unparalleled Performance with Enhanced Cushioning of the Velocity NITRO 3
According to a company press release, the PUMA Velocity NITRO 3 boasts an advanced foam technology known as NITROFOAM. With two millimeters more of this nitrogen-infused foam, the shoe provides explosive energy return, ensuring you have the cushioning, comfort, and versatility required to conquer any distance.
Crafted for optimal performance, the Velocity NITRO 3 features a specially engineered, breathable mesh upper lined with a bespoke PWRTAPE, per Market Screener. This innovative combination offers targeted support and structure in areas most susceptible to stress. Additionally, the rolled collar of the shoe is reinforced with foam for enhanced comfort and fit.
The PUMA Velocity NITRO 3 is equipped with the PUMAGRIP outsole, guaranteeing maximum and multi-surface traction. With this incredible grip, you can confidently move forward in any environment, knowing your strides will remain steady and secure.
Featuring the striking Psychedelic Rush colorway, the Velocity NITRO 3 delivers exceptional performance and showcases a futuristic aesthetic. The elevated black and silver PUMA formstrip beautifully complements the predominantly white midsole, making a bold statement as you embark on your smoothest running experience.
The PUMA Velocity NITRO 3 Psychedelic Rush will be available at select retailers at €130 per pair starting January 24, 2024. From February 1, 2024, it will also be available on PUMA.com and in PUMA flagship stores.
The Return of an Icon: The PUMA Mostro
In addition to the Velocity NITRO 3, PUMA is returning another iconic silhouette from its storied archives - the Mostro. Known for its unconventional design, this low-profile silhouette redefines style and versatility.
The 2024 Mostro features a mesh upper and a metallic silver PUMA Formstrip overlay, creating a sleek and contemporary look. With its elastic strap closure and lycra liner, this shoe promises maximum flexibility and comfort throughout your day.
The PUMA Mostro will be available starting January 13, 2024, at selected global retailers, including Dover Street Market, Slam Jam, VooStore, Kith, The Broken Arm, LN-CC, END. Clothing, and WORKSOUT.
Photo: Puma Newsroom
