Starbucks Japan flaunts purple potato-based frappuccino for Halloween

Starbucks Japan has unveiled the Purple Halloween Frappuccino, featuring the purple sweet potato murasaki imo as the special flavor, as its newest limited-time dessert drink.

The murasaki imo not only fits color-wise with the season but also appeals to Japanese foodies’ love of autumn sweet potatoes.

Purple sweet potato powder and purple sweet potato vanilla sauce are both featured in the blended cream-based Purple Halloween Frappuccino.

There's also the Melty Raspberry in Halloween Cake on Starbucks' Halloween menu, which has a raspberry filling that resembles blood dripping from a recently opened wound.

The Purple Halloween Frappuccino will be available until October 31, priced at 690 yen for a tall, while the Melty Raspberry in Halloween Cake is 290 yen.

Starbucks Japan also has a new collection of black cat drinkware to celebrate the season.