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Sheri Lambert

Sheri Lambert

Professor of Marketing, Temple University
Prof Sheri Lambert is a faculty member in Marketing and Supply Chain Management at the Fox School of Business of the Temple University where she teaches Marketing Strategy, Digital Innovation in Marketing and Consumer Buyer Behavior at the undergraduate, graduate, and executive levels. Repeatedly recognized by her students for outstanding instruction, Sheri is a recipient of several awards for excellence in teaching. She is founder of the Fox MSMR Industry Advisory Board (IAB) a partnership among business leaders, faculty and students that generates knowledge about the market research industry through educational programs, global forums and research. Sheri also is one of the faculty advisors to Temple University's American Marketing Association (TU AMA) collegiate chapter.
In addition, Sheri is Managing Director of the Fox Center for Executive Education partners with organizations to strengthen their management, executive and board-level leadership teams.

Prior to joining the Fox School, she served as Chief Marketing Officer at Big Sofa Technologies and a member of its Global PLC Board. With her executive management and high-level experience, including years of market research consulting engagements in both consumer and B2B sectors across a wide range of industries and methodologies, her areas of expertise are strategic planning, organization, development and management. Sheri has held Senior Leadership positions within some of the world’s largest marketing research consulting firms. Including, Ipsos and Kantar Group. At Ipsos, she was the Global Head and Executive Vice President of the Travel & Leisure Sector and Global Loyalty Practic. At TNS she served as Managing Director of its North America Transportation, Travel & Hospitality Sector and was President of TNS NFO Plog Research Company.

Sheri received her Master of Business Administration in Marketing from the Stephen M. Ross School of Business at the University of Michigan, and a Bachelor of Science in Industrial Engineering from Purdue University.

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Economy

Peru’s Central Bank Holds Interest Rate at 4.75% Amid Inflation Stabilization

Perus central bank kept its benchmark interest rate steady at 4.75% on Thursday, aligning with market expectations. The decision follows a gradual easing cycle since September 2023, when the rate peaked at 7.75%, making...

Wall Street Rebounds After S&P 500 Correction Amid Trade War Tensions

U.S. stock futures edged higher Thursday night after Wall Street saw the SP 500 slip into correction territory. SP 500 Futures rose 0.5% to 5,553.0 points, Nasdaq 100 Futures gained 0.6% to 19,359.50, and Dow Jones Futures...

Dollar Gains as Trade Tensions Rise, Euro Slides from Five-Month High

The U.S. dollar strengthened on Friday as escalating global trade tensions and economic slowdown fears weighed on markets. The euro slipped to $1.0847, retreating further from Tuesdays five-month peak, as a trade dispute...

Vietnam Reviews U.S. Import Tariffs Amid Trade Imbalance Concerns

Vietnam is reviewing import duties on U.S. goods, including liquefied natural gas (LNG), agricultural products, and high-tech exports, in an effort to balance trade relations with the United States. Prime Minister Pham...

Oil Prices Climb as U.S. Tightens Iran Sanctions, But Weekly Losses Loom

Oil prices edged higher in Asian trading on Friday after the U.S. imposed fresh sanctions on Iranian oil, but both Brent and WTI crude were set for weekly losses amid supply concerns. Brent crude futures for May delivery...

Politics

U.S. Wine Industry Faces Crisis Over Proposed 200% Tariffs on European Imports

The U.S. wine industry is bracing for a major blow as President Donald Trumps proposed 200% tariff on European alcoholic beverages threatens importers, distributors, and retailers. While Trump claims the tariffs will boost...

Russia Seeks to Exclude U.S. Envoy Kellogg from Ukraine Talks

Russian officials have requested that Keith Kellogg, the U.S. envoy for Russia-Ukraine negotiations, be excluded from high-level discussions on ending the war, according to a U.S. official and another informed source....

Schumer Backs GOP Stopgap Bill to Prevent Government Shutdown

U.S. Senate Democratic Leader Chuck Schumer announced he would vote to advance a Republican-backed stopgap funding bill, signaling bipartisan efforts to prevent a government shutdown. The bill, passed by the GOP-led House,...

Putin Signals Conditional Support for U.S. Ceasefire Proposal in Ukraine

Russian President Vladimir Putin expressed support for a U.S.-proposed ceasefire in Ukraine but insisted on key conditions, raising doubts about an immediate resolution. The war, which began in February 2022, has caused...

Trump Revives Greenland Annexation Talk, Citing National Security

President Donald Trump reaffirmed his push for U.S. control of Greenland, telling NATO Secretary-General Mark Rutte that the Arctic island is essential for international security. You know, Mark, we need that for...

Science

Leonardo da Vinci’s incredible studies of human anatomy still don’t get the recognition they deserve

Wikimedia, CC BY-SA The mere mention of Leonardo da Vinci evokes genius. We know him as a polymath whose interests spanned astronomy, geology, hydrology, engineering and physics. As a painter, his Mona Lisa and Last Supper...

One of the largest searches for alien life started 30 years ago. Its legacy lives on today

In February 1995, a small research organisation known as the SETI Institute launched what was then the most comprehensive search for an answer to a centuries-old question: are we alone in the universe? This Sunday marks...

South African telescope discovers a giant galaxy that’s 32 times bigger than Earth’s

Inkathazos glowing plasma jets are shown in red and yellow. The starlight from other surrounding galaxies can be seen in the background. K.K.L Charlton (UCT), MeerKAT, HSC, CARTA, IDIA, CC BY You may not know it, but right...

It’s science, not fiction: high-tech drones may soon be fighting bushfires in Australia

Picture this. Its a summer evening in Australia. A dry lightning storm is about to sweep across remote, tinder-dry bushland. The next day is forecast to be hot and windy. A lightning strike tonight could spark a fire that...

Earth is bombarded with rocks from space – but who gets to keep these ultimate antiques?

Every day, about 48.5 tonnes of space rock hurtle towards Earth. Meteorites that fall into the ocean are never recovered. But the ones that crash on land can spark debates about legal ownership. Globally, meteorite hunting...

Technology

NASA and SpaceX Set to Launch Crew-10 Mission to ISS on March 14

NASA and SpaceX are gearing up for the highly anticipated Crew-10 mission, scheduled to launch on Friday, March 14, at 7:03 p.m. EDT (2303 GMT). The mission will carry four astronauts to the International Space Station...

Apple’s Encryption Clash with UK Sparks U.S. Investigation

British and U.S. officials have engaged in private talks over concerns that the UK is pressuring Apple (NASDAQ:AAPL) to weaken encryption protections, Bloomberg reported. The discussions follow Apples decision to remove...

India May Limit Starlink’s Satellite Spectrum to 5 Years, Defying Musk’s 20-Year Request

Indias telecom regulator, TRAI, is set to recommend a five-year allocation for satellite broadband spectrum, challenging Elon Musks Starlink, which sought a 20-year permit. This move aims to assess market adoption before...

WeRide Expands Robotaxi Services in Beijing After Securing Key Permit

WeRide Corp (NASDAQ: WRD) has received approval to launch commercial robotaxi services in Beijing, marking a significant milestone in its autonomous ride-hailing expansion. The newly granted permit allows WeRide to operate...

SpaceX Delays NASA Crew-10 Launch Amid Technical Issue, Stranded Astronauts Await Return

SpaceX postponed the NASA Crew-10 mission set to bring back astronauts stranded on the International Space Station (ISS), citing a technical issue. The launch, originally scheduled for Wednesday night from Kennedy Space...
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