Burger King Japan is offering a Big Chicken Fillet, which it says in a weird promo is bigger than their diners' phones.
The chain's new Big Chicken Fillet and Big Chicken Filet Deluxe sandwiches have fried chicken fillets that weighed 185 grams each before frying.
The chicken fillet has a diameter of approximately 5.1 inches, which is big enough to stick out of the bun.
Burger King is so confident about their claim on the sandwich's size that they’re running a “Bigger Than Your Phone?” campaign at their flagship Shibuya Center-gai branch in downtown Tokyo.
Diners who believe that the Big Chicken Fillet is smaller than their phones could tell the staff they’d like to participate in the challenge and show their phones.
If their phones turn out to be larger than the sandwich, they’ll get a free coupon for another sandwich or set meal, which includes French fries and a drink.
A standard Big Chicken Filet sandwich costs 590 yen while a Big Chicken Filler Deluxe set carries a 990 yen tag price.


US Stock Futures Jump on Reports of Preliminary US-Iran Peace Deal Despite Fed’s Hawkish Outlook
Dollar Surges After Fed Holds Rates Steady, Signals Potential Tightening Ahead
HSBC Australia Faces A$35M Penalty Over Scam Protection Failures
Gold Prices Rebound on U.S.-Iran Peace Deal Optimism Despite Fed Rate Hike Signals
German Auto Suppliers Turn Bearish as Investment and Jobs Shift Overseas
The pandemic is still disrupting young people’s careers
GM Explores Defense Manufacturing Partnership With Lockheed Martin
German Industry Employment Falls to Lowest Level in a Decade
Trump Questions USMCA Renewal as Trade Talks Continue
The ghost of Robodebt – Federal Court rules billions of dollars in welfare debts must be recalculated
Asian Stocks Advance as Nikkei Nears Record High Ahead of Fed Decision
SpaceX Stock Gets $175 Target as Analysts See Massive Growth Ahead
Columbia Student Mahmoud Khalil Fights Arrest as Deportation Case Moves to New Jersey
AI is driving down the price of knowledge – universities have to rethink what they offer
Myanmar Economic Outlook Hit by Fuel Price Shock as World Bank Cuts Growth Forecast
Heritage, desire and diplomacy: why China still values scotch whisky 



