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Cardone Capital, led by Grant Cardone, is trying something new: using real estate to buy Bitcoin. They're using the rental money from their apartment buildings to buy Bitcoin, instead of taking out loans.
With $5.3 billion in assets, Cardone Capital puts the extra money from its many apartments straight into buying Bitcoin. They see Bitcoin as a way to protect against inflation, and it makes up a small part of their investments. This strategy is similar to what MicroStrategy does, but Cardone Capital has real estate backing it up.
They want to have 3,000 Bitcoin by the end of 2026 and eventually increase that to 10,000 Bitcoin across different funds. On January 18, 2026, they spent $10 million on Bitcoin when the price went down (around $93,000 per coin), bringing their total to about 1,000 Bitcoin. Before that, they bought 935 Bitcoin in November 2025. One example is a $235 million property in Boca Raton that makes $10 million a year, which they're using to buy Bitcoin. They're planning to start up to 10 more funds like this, combining apartments with Bitcoin.
Cardone Capital is planning to go public in 2026, which they hope will make them the largest real estate-Bitcoin company on the stock market. They might even turn property ownership into tokens so more people can invest. By combining real estate with Bitcoin, Cardone Capital is changing how things are done in both real estate and crypto, betting that Bitcoin will be worth more in the future while using the steady income from apartments to handle any ups and downs.
