Hyundai Motor Company and Kia announced they have developed a special tire designed for roads during the winter season. They created the snow chain-integrated tire technology to boost safety while driving through slippery winter roads.
For their new tire innovation, Hyundai Motor and Kia said they used shape memory alloy modules that are integrated inside the wheel and the tire.
How the Snow Chain-Integrated Technology Works
The new tire innovation consists of a wheel and tire assemblage that features radial grooves at regular gap spaces. Inserted between these channels are modules made of shape memory alloy.
According to Korea Joongang Daily, once the driver presses the button, the modules will immediately jut out and will serve as a "snow chain." In normal driving conditions, the shape memory alloy inside the wheel is squeezed into the letter "L" shape and does not touch the surface of the road.
But when the driver deploys or activates the function, the shape memory alloy will form into a "J" letter shape and push the module out of the tire so it can touch the road's surface. This will enhance the tire's grip and stability, making the drive through the snow or icy road safer for drivers.
Having these snow chain-integrated tires developed by Hyundai Motor and Kia gets rid of the inconvenience of putting the snow chains on the tires every time the road is slippery or has snow on it.
"This innovation, which will hopefully be introduced on Hyundai and Kia vehicles someday, reflects our commitment to turning advanced technologies into real-world solutions that benefit customers," Hyundai Motor's head of Advanced Chassis Development Team, Park Joon Mo, said in a press release. "We will continue to develop technologies that enhance the safety and convenience of our vehicles and bring value to our customers."
Patent for the New Winter Tire Technology
Meanwhile, as this is a new creation, Hyundai Motor and Kia have applied for patents for the innovative snow tire technology. The companies filed their patent application in both South Korea.
The automakers are set to discuss the mass production of this new product after further technical development and tests to check its durability and overall performance. Regulatory reviews are also needed before Kia and Hyundai can proceed with the manufacturing in large quantities.
Photo by: Kia Media Center


OpenAI Eyes IPO Filing as Early as This Week Amid Rising AI Competition
SoftBank Shares Surge as OpenAI IPO Buzz and SB Energy Filing Boost AI Optimism
TSMC Stake Sale Sends Vanguard Semiconductor Shares Lower
Intuit Raises Full-Year Forecast After Strong Q3 Earnings Despite Stock Drop
Tencent Shares Jump 4% as AI Models Move Toward Paid Commercial Services
SpaceX IPO Nears as Goldman Sachs Set to Lead Historic $75 Billion Offering
OpenAI Expands Globally with First Overseas AI Lab in Singapore
Walmart Stock Falls Despite Strong Q1 Revenue Beat and E-Commerce Growth
GameStop Raises eBay Stake to 6.6% as Ryan Cohen Pushes $56 Billion Takeover Bid
Pentagon Expands AI Model Testing as It Seeks Alternatives to Anthropic’s Claude
Samsung Faces Major Strike Threat as Union Restarts Pay Talks
Texas Sues Meta Over WhatsApp Encryption Claims
PDG Explores $1 Billion Sale of China Data Center Assets
JPMorgan Sees Large-Cap Biotech Stocks Entering New Growth Phase in 2026
Lam Research Expands AI-Powered Semiconductor Tools and Arizona Operations
NHS shakeup: if it sounds like we’ve been here before, it’s because we have 



