Mazda North American Operations said October 2026 sales reached 31,446 vehicles, up 25% year over year, as sales through the first 10 months fell 0.9%. The company described the monthly result as its second-best October on record.
The October total compared with 25,163 vehicles in October 2025. There were 28 selling days in October 2026 and 27 a year earlier. After accounting for the difference, Mazda’s sales pace per selling day was 20.5% higher.
From January through October, Mazda North American Operations recorded 341,714 vehicles, compared with 344,827 in the same period last year. The daily selling rate for those 10 months declined 0.5%, according to the company.
The CX-5 was Mazda’s top-selling model for October, with 9,689 vehicles, up 7.9% from 8,983 a year earlier. CX-90 sales reached 4,620, a 114.6% increase, while CX-70 sales rose 295.9% to 1,358. Mazda also said October sales set records for the CX-90 MHEV and CPO vehicles and ranked second-best for the CX-50 ICE. CPO sales totaled 6,544, up 5.9% year over year.
The announcement reported Mazda Canada and Mazda Motor de Mexico separately from Mazda North American Operations. Mazda Canada recorded 6,446 October sales, down 5.4%, and 62,594 sales through October, down 11.6%. Mazda Motor de Mexico reported 10,436 vehicles for October, up 12%, and 89,090 for the first 10 months, up 6%.
