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Netflix and Mattel Inc. have come together to develop the "Masters of the Universe," a sword and sorcery-themed media franchise made by the latter in the 1980s. The partnership will turn the iconic action figures into a live-action film, and the production is set to begin in summer this year.
According to Reuters, the live-action production of "Masters of the Universe" was formerly being developed at Sony, and now it was passed on to Netflix. This will be directed by the Nee Brothers - Adam and Aaron, and Kyle Allen have been tapped to star as He-Man or Prince Adam.
The film will tell the story of Adam, an orphan who found out that he is actually a prince meant to be the savior of a faraway land. He must learn how to obtain and use his power to fight the evil force and save the place he originally came from.
Mattel launched the "Masters of the Universe" action figure toys in 1982, and a year after, in 1983, the animated series based on the characters premiered. It was titled "He-Man and the Masters of the Universe" and had been hit. At any rate, while the production of the live-action film has been handed down to Netflix, Deadline reported that Sony will still keep its rights to the movie in China.
"Masters of the Universe is an iconic property that shaped the imaginations of an entire generation of kids in the eighties with the message of becoming the best version of yourself." Mattel Films' executive producer, Robbie Brenner, said in a press release. "With our partners at Netflix, we look forward to showing audiences that anything can happen in Eternia. We are continuing to unlock this global franchise in new ways, and we can't wait to see Kyle battle it out with Skeletor in this epic live-action saga."
The Nee Brothers will use the screenplay they co-wrote with David Callaham. Todd Black, Jason Blumenthal, Steve Tisch, and DeVon Franklin will produce "Masters of the Universe," which will be released via the largest streaming site, Netflix. Finally, Brenner and Mattel's VP of film production, Kevin McKeon, were tasked to lead the project.
