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Netflix and Suntory Launch Limited-Edition Cola Sour Canned Cocktail in Japan This Fall

Netflix and Suntory introduce a Cola Sour canned cocktail, celebrating fall’s new streaming releases. Credit: EconoTimes

Netflix Japan is teaming up with Suntory’s Horoyoi to release a special canned cocktail: the Netflix Cola Sour. Featuring a cola base and mild alcohol content, the drink launches alongside Netflix's fall series lineup. Available in Japan starting November 5 for 148 yen.

Netflix Japan Partners with Suntory to Debut a Limited-Edition Cola Sour Canned Cocktail

As summer fades into autumn, days grow shorter and temperatures cooler, prompting a shift from outdoor activities to indoor pastimes, like exploring new online streaming content. In line with this seasonal transition, Netflix Japan is preparing to launch fresh content in the coming weeks, including new and returning series. However, one unexpected addition to its lineup is a Netflix-branded canned cocktail.

This new beverage, a unique collaboration between Netflix Japan and Suntory’s Horoyoi brand, is set to pique your interest. Horoyoi, known for its light, fizzy shochu cocktails, or “sours,” that come in fruity or sweet flavors, is introducing a new flavor with a twist. The Horoyoi Netflix Cola Sour, with its low alcohol content of 3 percent, is a departure from the norm, featuring a cola base that's sure to surprise your taste buds.

Limited-Edition Netflix Cola Sour Cans Feature Designs Celebrating Upcoming Series and Fall Releases

Two distinct can designs accompany the release, promoting the upcoming Netflix Japan series. These designs are for aesthetic appeal and bridge the new beverage and the forthcoming series. One design highlights the popular Squid Game and Ai No Sato/Love Village, both set to return for their second seasons this fall. The other can showcase illustrations for The Queen of Villains and Talk Survivor, with The Queen of Villains set in the world of 1980s Japanese women’s pro wrestling.

Netflix and Suntory's collaboration is not just about a new drink but about enhancing leisure time. The Horoyoi Netflix Cola Sour, with its mild alcohol content, offers the perfect balance of relaxation without making you too sleepy to finish your shows. Priced at 148 yen (US$1), this drink is your perfect companion for a cozy night in, and it will be available starting November 5.

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