Saatchi Art Releases Mobile App With New Augmented Reality Feature

SANTA MONICA, Calif., April 26, 2018 -- Saatchi Art, the world’s leading online art gallery, released the latest version of its mobile iOS app with new features, including access to Saatchi Art's popular art advisory service and an updated "view in your room" feature that utilizes augmented reality, allowing buyers to place artwork virtually on a wall of their choice so they can preview before they purchase. The Saatchi Art app allows the user to see the depth of the artwork, dimension and perspective in a 3D space, giving a realistic preview of what the artwork will look like on the buyer’s wall. Users can follow three simple steps to view an artwork of their choice from the Saatchi Art online gallery via this new augmented reality feature.

Online interior design and the utilization of augmented reality technology to mock up design concepts has become a fast-growing trend in the digital space. Saatchi Art’s updated app ensures art enthusiasts have an effective tool when purchasing artwork to complete their interior design process. By pairing the new augmented reality with one-on-one access to its world-class art advisory team, Saatchi Art takes a personalized approach to technology, creating easy-to-use and impactful resources for art buyers.

Step-by-Step process to use the Augmented Reality feature on the Saatchi Art App Saatchi Art's Mobile App to preview original art before you buy

“80% of hesitant art buyers report they want to see art and imagine it in their space before they make a purchase. Saatchi Art’s new leading-edge augmented reality view solves this key concern for buyers,” said Jeanne Anderson, General Manager of Saatchi Art.  “This new tool is just one of the ways we are working to transform how people shop, view and purchase art online.”  

About Saatchi Art
Saatchi Art features the world’s largest selection of original art and helps people all over the world find art and artists they love. The online art gallery offers more than 1 million original paintings, drawings, sculptures and photographs by over 110,000 emerging artists from over 100 countries. Saatchi Art is redefining the experience of buying and selling art by providing art lovers with free art advisory services and an expertly curated selection of art, while giving artists a convenient and welcoming environment in which to exhibit and sell their work. To discover the world of Saatchi Art, please visit www.saatchiart.com. Saatchi Online, Inc., which operates Saatchi Art, is a wholly owned subsidiary of Leaf Group Ltd. (NYSE:LFGR).

For press inquiries please contact:
Mia Mendez - [email protected] - 310.917.6433

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