Sequential Brands Group Announces Launch of the Martha Stewart Collection™ Exclusively at Hudson’s Bay and Home Outfitters in Canada

NEW YORK, March 30, 2016 -- Sequential Brands Group, Inc. (Nasdaq:SQBG) (“Sequential” or the “Company”) announced today the launch of the Martha Stewart Collection™ in Canada.  The collection, which includes bedding and bath, is now available exclusively at all Hudson’s Bay stores across Canada and on thebay.com, as well as at select Home Outfitters stores across the country.  

Indigo Dream quilt with Indigo Dream standard sham, 360 thread count percale sheet set in white, Elephant decorative pillow, and Ginger Jar decorative pillow. Pretty in Pots 5-piece comforter set with Flowerbed quilt, Flowerbed standard sham, and 200 thread count Toucan printed sheet set, all from Whim™ by Martha Stewart Collection™.

Photos accompanying this announcement are available at

http://www.globenewswire.com/NewsRoom/AttachmentNg/c945a6e9-9b41-4205-87d8-a98729f8ae79

http://www.globenewswire.com/NewsRoom/AttachmentNg/087343a1-21d5-49f8-a1a5-13380f7eccd3

At Hudson’s Bay, customers will find classic Martha Stewart Collection™ comforter sets, quilts, and sheets, as well as the popular Whim™ collection with its cheerful colors and fun, whimsical patterns. Home Outfitters will offer multi-piece sets and quilts, duvet covers, pillows, sheet sets, and bath towels.

“Martha Stewart is one of the world’s most recognized authorities on home decorating and entertaining,” said Liz Rodbell, President, Hudson’s Bay and Home Outfitters.  “We are committed to offering our customers the very best brands and we are delighted to bring the Martha Stewart Collection™ of beautiful and stylish bed and bath products to Canada for the very first time.”

The Martha Stewart Collection™ is the go-to brand for well-made, timeless, and affordable home essentials. Inspired by Martha’s personal collections and her Martha Stewart Living magazine, the line offers both classic looks and fun, modern design, so customers can create homes that reflect their unique styles.

Yehuda Shmidman, CEO of Sequential Brands Group, commented “We are focused on growing the Martha Stewart brand in key markets around the world and are thrilled to launch the Martha Stewart home collection exclusively at Hudson’s Bay and Home Outfitters in Canada.”

The Martha Stewart brand reaches approximately 100 million consumers across all media and merchandising platforms each month. Martha Stewart branded products can be found in over 70 million households and have a growing retail presence in thousands of locations.

ABOUT SEQUENTIAL BRANDS GROUP, INC.
Sequential Brands Group, Inc. (Nasdaq:SQBG) owns, promotes, markets, and licenses a portfolio of consumer brands in the fashion, home, active, and lifestyle categories. Sequential seeks to ensure that its brands continue to thrive and grow by employing strong brand management, design and marketing teams. Sequential has licensed and intends to license its brands in a variety of consumer categories to retailers, wholesalers and distributors in the United States and around the world. For more information, please visit Sequential's website at: www.sequentialbrandsgroup.com. To inquire about licensing opportunities, please email: [email protected].

The photo is also available at Newscom, www.newscom.com, and via AP PhotoExpress.

For more information, please contact: 

Sequential Brands Group, Inc.
Jaime Cassavechia 
212-518-4771 x108
[email protected]

Jana Branson
212-827-8123
[email protected]