Shane Sampson, EVP, Chief Marketing & Merchandising Officer for Albertsons Companies, Receives Retail TouchPoints’ 2018 Retail Innovator Award

DALLAS, May 07, 2018 -- Symphony RetailAI, the leading global provider of Artificial Intelligence-enabled decision platforms, solutions and customer-centric insights that drive validated growth for retailers and CPG manufacturers, announced today that Shane Sampson, EVP and Chief Marketing & Merchandising Officer for Albertsons Companies, was selected as a recipient of Retail TouchPoints’ 2018 Retail Innovator Award. Sampson was recognized for his innovative work with Symphony RetailAI.

While retail has always moved quickly, today digital media and customer preferences are evolving at a particularly fast pace and the ability to interpret and predict trends is necessary on a day-to-day basis. To stay ahead of the consumer, retailers must have the back-end technology to analyze data and make informed decisions. Recognizing this, Sampson enlisted the help of Symphony RetailAI to help the grocer improve its customer experience.

“It’s an honor to be recognized as an innovator alongside so many other outstanding retail executives,” said Shane Sampson, EVP, Chief Marketing & Merchandising Officer, Albertsons Companies. “I began my grocery career as a courtesy clerk more than 35 years ago, and my love and passion for the industry has only grown since then. All of Albertsons Cos.’ innovative strategies have stemmed from wanting our customers to have a great experience shopping with us, no matter where they choose to shop.”

Through the use of Symphony RetailAI’s technology, Albertsons Cos. now has the ability to utilize customer data and insights throughout multiple functions beyond marketing and merchandising. The technology enables Albertsons Cos. teams to focus on strategic partnerships with suppliers to drive customer centricity across the retail organization. Additionally, Albertsons Cos. has developed a process that responds quickly to consumer trends with popular products to spur decision-making that drives innovation and better connects with consumers’ needs. Using Symphony RetailAI’s solution, Sampson is leading the charge to ensure that Albertsons Cos. engages the customer at every stage, and with everything the retailer does. 

By utilizing Symphony RetailAI solutions to analyze customer data and insights, Albertsons Cos. has unlocked unprecedented incremental sales and revenue opportunities. Albertsons Cos. is also better equipped to handle evolving consumer tastes and interests by quickly identifying trends and adapting to them.

“Shane is a retail innovator in every sense and is truly deserving of this award,” said Matt Kistler, EVP Chief Strategy & Client Partner, Symphony RetailAI. “Improving the customer experience is essential for retailers competing in today’s climate, and Shane is leading the charge to ensure that Albertsons engages the customer at every stage, and with everything they do.” 

For the full list of Retail Innovator Award recipients, click here.

About Albertsons Companies
Albertsons Companies is one of the largest food and drug retailers in the United States, with both a strong local presence and national scale. The Company operates stores across 35 states and the District of Columbia under 20 well-known banners including Albertsons, Safeway, Vons, Jewel-Osco, Shaw’s, Acme, Tom Thumb, Randalls, United Supermarkets, Pavilions, Star Market, Haggen and Carrs. Albertsons Companies is committed to helping people across the country live better lives by making a meaningful difference, neighborhood by neighborhood.

About Retail TouchPoints
Retail TouchPoints is an online publishing network for retail executives, with content focused on optimizing the customer experience across all channels. The Retail TouchPoints network is comprised of a weekly newsletter, special reports, web seminars, exclusive benchmark research, an insightful editorial blog, and a content-rich web site featuring daily news updates and multi-media interviews at www.retailtouchpoints.com. The Retail TouchPoints team also interacts with social media communities via Facebook, Twitter and LinkedIn.

About Symphony RetailAI
Symphony RetailAI is the leading global provider of Artificial Intelligence-enabled decision platforms, solutions and customer-centric insights that drive validated growth for retailers and CPG manufacturers, from customer intelligence to personalized marketing, and merchandising and category management, to supply chain and retail operations. Symphony RetailAI is innovating rapidly to drive faster, more profitable decisions through AI, machine learning and voice technologies. We are trusted by over 1,200 organizations including 15 of the world’s 25 largest grocery retailers, thousands of retail brands, and hundreds of national and regional chains worldwide to help solve their toughest business problems, through AI-powered customer intelligence and retail solutions. Symphony RetailAI was formed in January 2018 incorporating Symphony GOLD and Symphony EYC into the company as the Retail Solutions Division and Customer Intelligence Division respectively. More at www.symphonyretailai.com. Follow us on Twitter: @symphonyretail.

Media Contact
Adrienne Newcomb
Ketner Group Communications (for Symphony RetailAI)
[email protected]
512-794-8876