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Taco Bell has widened its sweet breakfast offerings by adding the new Cinnamon Twists Cereal. The fast-food restaurant chain partnered with Uber Eats to launch this new menu item.
Taco Bell's latest breakfast cereal addition is said to be inspired by its popular Cinnamon Twists treat. It has been described as the miniature version of the favorite cinnamon-flavored food.
Availability of the New Cereal at Taco Bell
As per Eat This Not That, the Cinnamon Twists Cereal is only available for a limited time, and it will be in Taco Bell stores starting Jan. 16. From this date until Jan. 18, members of Uber One in the United States can order a box of the cereal with no purchase requirement.
Customers can also enjoy free delivery for this item if they order through Uber Eats by 11 a.m. from Jan. 16 to Jan. 22. This is an exclusive offer for customers in Los Angeles, Chicago, Dallas, New York City, Atlanta, and Miami only. It should be noted that a breakfast order of at least $2 is necessary, and the sale of the cereals may continue until supplies last.
For the exact dates, customers may also get a $5 discount and free Cinnamon Twists if they order breakfast worth at least $15 via Uber Eats. This could be availed at participating Taco Bell branches in the U.S.
Rewards Program Perk
Lastly, on Jan. 23, the first 500 Taco Bell Rewards members can get a Cinnamon Twists Cereal box through the restaurant's mobile app. No purchase is necessary, but customers may only get one box each.
Nation's Restaurant News reported that the new Taco Bell Cinnamon Twists Cereal is an innovation that can only be enjoyed as part of the chain's exclusive collaboration with Uber Eats and its Rewards programs. Meanwhile, it is not yet sure if the new cereal product will also be sold in grocery stores later.
"We took your go-to crunchy, cinnamon-y twists and turned them into a cereal for the first time ever," Uber Eats said in a statement.
Photo by: Quinn Dombrowski/Flickr(CC BY-SA 2.0)
