New York, April 16, 2018 -- Starting today, Red Nose Day is excited to announce Victoria Beckham's limited edition Red Nose Day USA t-shirt. Featuring an iconic image of the Spice Girls with a Red Nose Day twist, the tee’s graphic was exclusively designed by Victoria Beckham herself in support of the annual Red Nose Day campaign to end child poverty. Fans and supporters can get what they really, really want and pick up their t-shirts exclusively at Omaze.com/spice.
The t-shirt retails for $35 with 100% of net proceeds going to directly to Red Nose Day to help save and change the lives of children in need. Victoria Beckham and Spice Girls fans only have a limited time to pick up a t-shirt so they can proudly wear Posh, Baby, Ginger, Scary, and Sporty and support programs that benefit children in all 50 states, Puerto Rico and some of the poorest communities in Africa, Asia and Latin America. Victoria has combined her passion for fashion and helping those in need so people everywhere can rock this soon-to-be classic t-shirt and make a difference — in style.
“I’ve seen firsthand how Red Nose Day USA has touched the lives of millions of children — it’s been a true inspiration for me. I was honored to design this shirt and promote the message of Girl Power to young women and children around the world,” said Victoria Beckham. “Every t-shirt sold helps this incredible cause continue to ensure all children receive the love, care and support they need.”
Victoria Beckham has supported Red Nose Day for over two decades in the UK where the charitable campaign started, before launching in the United States in 2015. Victoria has been featured in a skit with husband David, recorded a comedy version of the music single “Spice up Your Life” with the rest of the Spice Girls, and visited projects funded by Red Nose Day in Peru. This year, in addition to designing the exclusive shirt, Victoria traveled to Kenya to visit programs that support newborns and their moms, and empower young women and girls to lead healthier, stronger lives.
Created by Oscar nominated and Emmy Award-winning writer-director Richard Curtis, (“Love Actually,” “Four Weddings and a Funeral,” “Notting Hill”), Red Nose Day is about making it fun to come together to raise money and awareness for children who need our help the most, in America and around the world. Red Nose Day takes place on May 24, 2018. In addition to buying the t-shirt, fans can find more fun ways to get involved and support this year’s campaign at rednosday.org.
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About Red Nose Day USA
Red Nose Day USA is a fundraising campaign run by the non-profit organization Comic Relief USA, also known as Comic Relief Inc., a registered U.S. 501(c)(3) public charity. Red Nose Day started in the U.K., built on the foundation that the power of entertainment can drive positive change, and has raised over $1 billion since the campaign’s founding in 1988. Since launching in the U.S. in 2015, Red Nose Day has raised over $100 million, which has positively impacted more than 8.3 million children, both in America and abroad. Money raised by Red Nose Day USA supports programs that keep children in need safe, healthy and educated. Red Nose Day USA has received generous support from millions of Americans, hundreds of celebrities and many outstanding partners, including Walgreens, NBC, Mars, and the Bill & Melinda Gates Foundation. Fans can support the cause by purchasing a Red Nose at Walgreens, fundraising in their local communities and tuning into NBC on May 24th for a night of special Red Nose Day programing. For more information about Red Nose Day and its impact, visit rednoseday.org. Follow @RedNoseDayUSA on Twitter, Instagram and Facebook.
About Omaze
Omaze is a fundraising tool that leverages the power of storytelling and technology to radically change charitable giving. They work as a sweepstakes, helping nonprofits raise funds and awareness by offering fans the chance to win once-in-a-lifetime experiences for a contribution as little as a $10. They also offer fans exclusive merchandise, like limited edition t-shirts, that support causes they love. They've created significant impact (nearly 100 million raised) working with the top performers, influencers, and franchises including Bono, Robert Downey Jr., Jennifer Lawrence, Serena Williams, George Clooney, Cristiano Ronaldo, John Legend, Arnold Schwarzenegger, Michelle Obama, Matt Damon, Madonna, Star Wars and more. Since launching in 2012, Omaze has impacted more than 250 charities and received donations from over 175 countries.
Attachments
Alex Jacobs Sunshine Sachs 212.691.2800 [email protected] Brooke Wood Red Nose Day / Comic Relief USA [email protected]


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