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Danielle Mitchell

Danielle Mitchell

PhD Student, University of Stirling
Danielle Mitchell is a PhD student in the Faculty of Health Sciences and Sport at the University of Stirling and the Institute for social marketing. Her research focus is on tobacco marketing, specifically, how young people respond towards standardised tobacco packaging and further novel packaging measures designed to deter smoking.

Plain packaging for tobacco: what other countries can learn from the UK's experience

Dec 19, 2018 15:22 pm UTC| Insights & Views Business

Bans on tobacco advertising, promotion, sponsorship and open display in shops in the UK encouraged tobacco companies to make the pack the hero. So they opposed plain packaging and claimed there was no evidence it would...

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