Director, Oxford University Centre for Corporate Reputation, University of Oxford
Rupert Younger is the founder and director of the Oxford University Centre for Corporate Reputation. He is also a leading commentator on reputation matters relating to corporations and institutions around the world.
He has published two books - The Reputation Game (an international bestseller now published in six languages, co-authored with David Waller) and The Activist Manifesto (published in two languages, co-authored with Frank Partnoy) - and teaches on the Oxford MBA and a number of Oxford programmes for senior executives. He is also the academic director for Oxford's Corporate Affairs Academy.

How Boeing's new boss could rebuild the firm's damaged reputation
Feb 03, 2020 12:24 pm UTC| Insights & Views Business
Boeing expects the economic cost of its two fatal plane crashes to be as high as US$19 billion, and has confirmed its first annual loss in 20 years. As well as losing US$636m in 2019, the company also said goodbye to its...