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Ann Kronrod

Ann Kronrod

Associate Professor of Marketing, Entrepreneurship and Innovation, UMass Lowell
Ann Kronrod is an Associate Professor in the Department of Marketing, Entrepreneurship and Innovation. She earned her Ph.D. in Marketing and Cognitive Science of Language from Tel Aviv University, and later completed her education as a Postdoctoral Researcher at MIT, Sloan School of Management. Prior to joining UMass Lowell, Ann Kronrod was an Assistant Professor at Michigan State University, and then Visiting Assistant Professor at Northeastern University and at Boston University. Ann Kronrod is a marketing researcher with extensive background in linguistics. Her research interests span a wide variety of subjects that can be categorized as marketing communication, consumer behavior, word-of-mouth and pro-social marketing. She often integrates her knowledge of linguistics in her research.

As Yelp turns 20, online reviews continue to confound and confuse shoppers

Oct 08, 2024 16:47 pm UTC| Insights & Views Technology

For the past 20 years, Yelp has been providing a platform for people to share their experiences at businesses ranging from bars to barbershops. According to the company, in that time the platform has published 287 million...

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Economy

Global Public Debt Surpasses $100 Trillion: IMF Report Insights

The International Monetary Fund (IMF) has projected that the worlds total public debt will exceed $100 trillion for the first time in 2024, driven by increased government spending and slower economic growth. This alarming...

Bank of Japan's Interest Rate Outlook: No Immediate Hikes Expected

BOJs Current Rate Stance A recent Reuters poll reveals that the Bank of Japan (BOJ) will likely maintain its interest rate at 0.25% through December 2024. This decision comes despite nearly 90% of economists...

Malaysia's Upcoming Budget: Anticipated Subsidy Cuts and New Taxes

As Malaysia prepares to unveil its 2025 budget, analysts predict significant subsidy cuts and the introduction of new taxes to bolster its fiscal position amid expected declines in government revenue. Prime Minister Anwar...

Gold and Copper Prices Decline Amid Strong Dollar and China Concerns

Gold prices experienced a slight decline during Asian trading on Tuesday, continuing a downward trend fueled by a robust U.S. dollar and expectations of smaller interest rate cuts. Gold Prices Under...

World Bank Report: Debt Crisis Deepens for the World’s Poorest Countries

Rising Debt and Economic Challenges The World Bank has released a concerning report highlighting that the 26 poorest countries, which are home to 40% of the worlds most impoverished people, are facing their highest debt...

Politics

Joe Rogan Drops Bombshell: 'The Establishment is Terrified of Trump's Plan with Elon Musk!'

Joe Rogan claimed that the establishment is terrified of former President Donald Trump and billionaire Elon Musks potential plan to overhaul the governments efficiency. Rogans remarks quickly sparked debate, as he...

Tesla CEO Elon Musk Drops Bombshell Endorsement: ‘Donald Trump is the Clear Choice Over Kamala Harris!’

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Speaker Mike Johnson SLAMS Biden-Harris Over Hurricane Helene Response—'CBS Edited Out Victims' Pleas!'

House Speaker Mike Johnson has accused the Biden-Harris Administration of failing to provide timely aid to victims of Hurricane Helene in North Carolina. Johnson shared his frustrations on social media, claiming that...

Science

Starlink Services to Remain Free in Hurricane-Affected Areas for the Rest of 2024

Elon Musk announced that Starlink services will remain free in regions affected by Hurricanes Helene and Milton for the remainder of 2024. This decision follows Starlinks critical role in providing communication support...

Global Space Powers Gather in Milan, Private Sector Joins the Race for Lunar Dominance

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SpaceX Achieves Historic First by Catching 232-Foot Super Heavy Booster in Flight

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SpaceX Warns $4 Million Daily Loss If Starship Launches Are Halted Due to Lawsuit

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Technology

Litecoin ETF on the Horizon? Canary Capital Joins XRP in Altcoin ETF Pursuit

Canary Capital has officially filed to launch a Litecoin ETF, positioning the veteran cryptocurrency alongside XRP in the quest for ETF approval. The filing underscores Litecoins long-standing security and reliability amid...

Bitcoin’s Path to $80K Before US Election? Bitwise CIO Expects a Fast Track Amid Harris' Crypto Nod

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Uber Eyes Tesla's Cybercab Robotaxi—Is Autonomous Ride-Sharing the Next Big Thing?

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The JJJJound x ASICS GT-2160 Launches on Halloween; Marvel’s Doctor Strange adidas Collab Revealed

Sneaker enthusiasts are in for a treat as the JJJJound x ASICS GT-2160 launches on Halloween, bringing minimalist design and unique materials. Meanwhile, Marvels Doctor Strange casts a collaboration with adidas and Size?...
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