Assistant Professor of Strategy and Entrepreneurship, Washington University in St. Louis
Identifying brands as Black-owned can pay off for businesses
Mar 02, 2025 16:38 pm UTC| Insights & Views Life Business
Labeling businesses as Black-owned can significantly boost their sales, we found in a recent study. In June 2020, the business-review website Yelp introduced a feature allowing consumers to search for Black-owned...
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