Assistant Professor of Marketing, University of Alabama in Huntsville
I hold a PhD and an MBA from Emory University, and a BSBA from Washington University in St. Louis. My research examines consumer behavior and marketing strategy on topics that lie at the intersection of social responsibility and digital wellness.
My industry experience spanned roles in brand management, social & digital marketing, product development, advertising and market research. I worked on brands such as Carnival Cruise Lines, M&M Mars Inc. (Twix/Dove), Kimberly-Clark (Huggies), and Diageo (Smirnoff).
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