Burger King is continuing the expansion of a series of plant-based pop-up restaurants in Latin America and the Caribbean (LAC) with a new location in San Jose, Costa Rica.
Based on Veggie Whopper sales at Burger King's retail locations, Costa Rica is one of the best-performing plant-based markets in Latin America.
The San Jose pop-up follows the recent launch of the brand’s first LAC pop-up in Santiago, Chile, as well as its new 100% vegan pop-up in Vienna, Austria.
The new plant-based pop-up restaurants from Burger King will be launched in collaboration with The Vegetarian Butcher, one of the world's leading plant-based meat brands.
The global QSR chain has noticed a shift in consumer attitudes toward meat and its alternatives. With the plant-based meat market exploding, many guests, including those who do not live a vegan lifestyle, are looking for other options with plant-based protein.
Burger King has established itself as a global leader in delivering plant-based alternatives, with previous trial locations in Vienna, Basel, and Geneva offering plant-based items such as the Cajun Veggie King and Vegan Nuggets.
Sabrina Ferretti, VP and Head of Burger King International Marketing, said their goal is to offer the widest possible variety of meat-free meals to the largest possible demographic intersection.
She added that they will find something that suits their clients’ dietary desires, without sacrificing the great Burger King taste. they’ve come to know and love.
Burger King has so far introduced plant-based burgers in 70 countries.


U.S.-India Trade Framework Signals Major Shift in Tariffs, Energy, and Supply Chains
Why financial hardship is more likely if you’re disabled or sick
Gold and Silver Prices Rebound After Volatile Week Triggered by Fed Nomination
Office design isn’t keeping up with post-COVID work styles - here’s what workers really want
Novo Nordisk and Eli Lilly Cut Obesity Drug Prices in China as Competition Intensifies
CK Hutchison Launches Arbitration After Panama Court Revokes Canal Port Licences
Dollar Steadies Ahead of ECB and BoE Decisions as Markets Turn Risk-Off
Asian Markets Slip as AI Spending Fears Shake Tech, Wall Street Futures Rebound
6 simple questions to tell if a ‘finfluencer’ is more flash than cash
Youth are charting new freshwater futures by learning from the water on the water
Bank of Japan Signals Readiness for Near-Term Rate Hike as Inflation Nears Target
South Korea Assures U.S. on Trade Deal Commitments Amid Tariff Concerns
RFK Jr. Overhauls Federal Autism Panel, Sparking Medical Community Backlash
Trump Endorses Japan’s Sanae Takaichi Ahead of Crucial Election Amid Market and China Tensions
Nintendo Shares Slide After Earnings Miss Raises Switch 2 Margin Concerns
Instagram Outage Disrupts Thousands of U.S. Users
Baidu Approves $5 Billion Share Buyback and Plans First-Ever Dividend in 2026 



