Axie Infinity and Bit2Me announced entering into a partnership deal to boost their growth in some regions, including Latin America, Portugal, and Spain. One way that the two companies can achieve their goal is to work together; thus, they formed an alliance.
Axie Infinity is considered the most popular NFT-based online video game today. Millions of people have signed up to play this because its Play-to-earn (P2E) feature allowed people to earn some money. With this said, it is no wonder that the demand for it has skyrocketed in just a short time.
The P2E model was also described as something that totally revolutionized the video game business, and Axie Infinity effectively became one of the pioneers in the play-to-earn category. Now, this non-fungible token game wants to expand and fortify its presence in the mentioned countries.
As per BeinCrypto, Axie Infinity can achieve this aim with its new partnership with Bit2Me, which is one of the largest crypto-based financial technology service platforms in Spain. The latter can help the game maintain and further improve its presence in those places.
In the strategic agreement, Bit2Me will serve as one of Axi Infinity's exchange partners for players in Latin America and Southern Europe. The company will provide players with a number of benefits on the gaming platform, including telephone support in Spanish and Portuguese.
The founders of Axie Infinity are said to have become interested in expanding in the Spanish and Portuguese markets after seeing high demand that continues to build up. Moreover, it was noted that LATAM is one of the regions where the game has a large following, and Axie wishes to bring them all together to form a stronger hold. The game has become so popular here because many have started to rely on it as their main source of income.
"We are very grateful for this great agreement with Axie Infinity," Bit2Me's chief executive officer, Koh Onozawa, said in a press release. "Axie has changed and continues to change the lives of millions of people around the world, and Bit2Me is proud to be one of its partners and help its players in Southern Europe and LATAM with their fiat on/off ramps, as well as with its community-building actions.
Finally, the CEO added, "Thanks to Jeffery Zirlin, co-founder of Axie Infinity for making us part of this journey towards a wider web3 adoption."