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In the first quarter of 2024, Samsung emerged as the second-largest tablet manufacturer globally, despite a slight sales decline compared to last year, as the International Data Corporation (IDC) reported.
Samsung's Market Share: Holding Strong in Second Place
Samsung ranked the second-largest global tablet manufacturer in the first quarter of 2024. SamMobile says that although this achievement is commendable, the South Korean company could have performed better, considering a slight decline in sales compared to last year.
Despite Apple experiencing a similar decrease in sales, Chinese tablet manufacturers succeeded in boosting their sales figures.
Regarding the most recent data released by the IDC, Samsung has the second position in the global tablet sales rankings. In the first quarter of 2024, it shipped 6.7 million tablets, taking a 21.7% market share. That is a 5.8% decrease in shipments from Q1 2023.
Apple's Market Dominance Amidst New Launches
Apple held the top spot with 9.9 million iPad shipments and a 32% market share. In Q12023, iPad sales plummeted by 8.5%. Apple last released an iPad almost a year and a half ago. On the other hand, two new iPad Pros with Samsung OLED panels and M4 chips and two new iPad Airs with M2 chips are rumored to be released tomorrow.
While Samsung and Apple continue to dominate the global tablet market, other manufacturers are also making significant strides.
The Rise of Chinese Tablet Manufacturers
Huawei, for instance, increased its tablet sales by an astounding 43.6%, shipping 2.9 million tablets and capturing a 9.4% market share. Lenovo supplied 2.1 million tablets, accounting for 7% of the market, with a respectable rise of 13.2% from the previous year. Xiaomi demonstrated an astounding improvement of 92.6% to achieve 1.8 million tablet shipments and a 5.9% market share.
These figures highlight the dynamic nature of the tablet market and the fierce competition among manufacturers.
Preliminary data from the International Data Corporation indicates that global tablet shipments increased marginally by 0.5% year-over-year in the first quarter of 2024, reaching 30.8 million units, following a decline of over two years.
Photo: Brooke Cagle/Unsplash
