Reader in Consumer Psychology, Anglia Ruskin University
Dr. Jansson-Boyd received her BSc in Consumer Psychology from University of North London, UK in 2001 and her Ph.D. in psychology from the London Metropolitan University, UK in 2005. She began her academic career as a Postgraduate that teach at the London School of Economics in 2002. Thereafter she worked as a Sessional Lecturer at Birkbeck and as a Lecturer at London Metropolitan University before she moved to Anglia Ruskin University in 2005 as a Senior Lecturer and was made a Reader in 2014. She also became a Principal fellow of the HEA in 2014.
Dr. Jansson-Boyd’s research is broadly on Consumer Psychology. Topics of special interest include: the role of touch in consumption; the links between tactile input and emotion; consumption and sustainability; aesthetic evaluation of products and how aesthetic concepts can be operationalised.
Black Friday: why our brains love a bargain
Nov 30, 2024 17:14 pm UTC| Insights & Views Business
Do you prefer Black Friday or Cyber Monday? The January sales or Amazons Prime Day? Or perhaps you like to hold out for a good old fashioned everything-must-go shop clearance. For whatever your shopping habits, theres a...
How pubs could get drinkers to swallow a peak-time price rise
Sep 18, 2023 05:53 am UTC| Life
You may be used to paying more for a plane ticket or a train journey during peak times. But now a major British hospitality company has announced a similar approach to how much it costs to drink beer. Stonegate Group,...
Shopping addiction is a real disorder
Sep 28, 2019 14:09 pm UTC| Insights & Views Health
UK-based healthcare group the Priory is well-known for treating gambling, sex, drug, alcohol and computing addictions especially of the rich and famous. Now it has added a new condition to its list: shopping...
FxWirePro- Economic Events for the day
Australia's Economy: Steady Growth Amidst Rising Challenges
FxWirePro- Major Economic events for the day