Damian Lillard launches affordable Adidas sneaker line

Six-time NBA All-Star Damian Lillard launched the Dame Certified, an Adidas basketball sneaker line that costs $95 per pair.

The Portland Trail Blazers point guard tweeted that it’s always been his goal to keep his shoes reasonably priced, adding that to stay in line with those values, he is launching his ”#DameCertified line with @adidas."

Lillard noted that he will wear the $95 shoes on the court this season in addition to Adidas Dame 8.

The 32-year-old Lillard had eight highly-successful signature shoes with Adidas.

Fans can purchase the Adidas Dame Certified in three colorways on the Adidas website. Despite only costing $95, the performance basketball shoes feature Adidas' best technology.

The Adidas Dame Certified features a lightweight Bounce midsole for elevated cushioning and a breathable upper that keeps the air flowing. A unique elevated traction pattern on the rubber outsole provides a superior grip on the hardwood.