Apple Promises To Be More Eco-Friendly Using Recycled Materials

With the majority of the world slowly moving towards a more environmentally conscious mindset, it was inevitable that Apple would try to cater to this sentiment in some way. On top of gradually adopting solar power for its facilities, the iPhone maker recently announced that it would start using recycled materials to make its products.

This announcement came in the form of Apple’s 2017 Environmental Responsibility report, where the company outlined some of the goals that it has with regards to the environment. In the piece, Apple stated that it plans to stop using minerals that harm the environment, opting instead for materials that are sustainable and renewable.

The company also declared that it aims to end its dependency on mining, which is currently considered one of the biggest contributors to damages to nature. Greenpeace praised Apple’s commitment to finally end the trend of digging up precious materials from the earth, sometimes in destructive ways. On the other hand, the non-profit believes that Apple could do so much more to protect the environment, Tech Crunch reports.

Greenpeace basically wants Apple to create products that have a longer lifespan, with better options for repair. This is in order to ensure that users aren’t forced to keep buying new devices and throwing away their old ones.

Speaking to Vice News, the vice president of environmental, policy and social initiatives of Apple, Lisa Jackson stressed how significant it is for the company to announce a project where the details haven’t been worked out yet. Considering Apple’s secretive nature, it would make sense for them to be nervous about this.

“We’re actually doing something we rarely do, which is announce a goal before we’ve completely figured out how to do it,” Jackson said. “So we’re a little nervous, but we also think it’s really important, because as a sector we believe it’s where technology should be going.”