Connecture and Healthx Announce Agreement to Provide Benefits Shopping and Engagement Solutions for Health Plans and Their Members

BROOKFIELD, Wis. and INDIANAPOLIS, April 11, 2017 -- Connecture, Inc. (NASDAQ:CNXR), a provider of web-based information systems used to create health insurance marketplaces, and Healthx, Inc., the leader in cloud-based digital engagement solutions for healthcare payers and other stakeholders, announced today they are collaborating to integrate Connecture’s smart shopping, enrollment and engagement solutions with Healthx’s portal technology.

The collaboration between Connecture and Healthx offers payer customers, such as commercial health plans and third party administrators (TPAs), a comprehensive set of benefits tools that they can choose from based on their customers’ needs. Connecture’s health insurance shopping, enrollment and administration technology will integrate with the Healthx member, employer and broker portals. This solution, along with Healthx’s self-service tools, will further empower members to better manage their health.

“Connecture is laser-focused on providing the best end-to-end user experience for our customers and their members and employees,” said Jeff Surges, president and CEO of Connecture. “By incorporating Connecture’s smart technology into Healthx’s sophisticated member portals, we are ensuring that users have a simple way to shop for and enroll in medical and ancillary benefits, while also staying well connected and informed about their care, long after the point of plan enrollment.”

“Healthx has always been committed to enhancing member engagement to improve health outcomes while increasing administrative efficiency, and this relationship works to support that objective,” said Sean Downs, CEO for Healthx. “We are excited to work with Connecture, a fellow industry-leading partner, to provide a complementary technology that puts the member at the center of everything they do relative to their health. Through integration with Healthx, payers can now optimize digital engagement with their members throughout the entire member lifecycle, whether during enrollment, when members are well or need access to care, or when they are managing their healthcare finances and during benefit renewal.”

Helping Provider-Sponsored Health Plans and ACOs Provide a Holistic Experience for Member-Patients

According to Surges, the collaboration with Healthx also offers hospitals and health systems administering their own health plans and ACOs with a unique opportunity to provide their member-patients with powerful tools. This will help members better manage the cost of care and obtain important information about their health. Additionally, members can shop for and enroll in the medical and ancillary coverage that best meets their needs.

“Health insurance is ever-changing and complicated for most people,” added Surges. “For hospitals transitioning to a provider-sponsored health plan model, administering health insurance effectively and early-on in the patient-member healthcare journey, and supplementing that with streamlined benefits administration support, is key to member enrollment, engagement, satisfaction and renewal.”

Connecture and Healthx said the new integrated offering is now available for all types of health insurance carriers and provider organizations.

About Connecture
Connecture (NASDAQ:CNXR) is a leading web-based consumer shopping, enrollment and retention platform for health insurance distribution. Connecture offers a personalized health insurance shopping experience that recommends the best fit insurance plan based on an individual’s preferences, health status, preferred providers, medications and expected out-of-pocket costs. Connecture’s customers are health insurance marketplace operators, such as health plans, brokers and exchange operators, who must distribute health insurance in a cost-effective manner to a growing number of insured consumers. Connecture’s solutions automate key functions in the health insurance distribution process, allowing its customers to price and present plan options accurately to consumers and efficiently enroll, renew and manage plan members.

About Healthx
Healthx provides the healthcare industry’s leading digital engagement platform connecting our payer customers to their consumer, provider, employer and broker constituents. As an innovator in cloud-based technology, Healthx supports over 180 payers representing 24 million members and 700,000 providers. Our engagement expertise enables us to guide customers to achieve their business objectives by driving online portal and mobile app utilization and producing measurable ROI. The platform can integrate with over 150 third party applications, customized into a seamless user experience across the consumer engagement ecosystem including shop and enroll, managing benefits, cost transparency, payment processing, wellness, health education and other specialty content. Healthx is a proven and trusted partner, led by healthcare and technology experts passionate about delivering engagement solutions that drive outcomes. For more information, visit www.healthx.com. Follow Healthx on Twitter, LinkedIn and Facebook.

Media Contacts:
Jeff Hyman
Channel Marketing Director for Connecture
(818) 415-2569 
[email protected]

Ron Wozny
Vice President of Marketing for Healthx
317-550-3244
[email protected]