ICONOMI, launched by European payment processor Cashila, started its journey in Q1 2016, when it first began offering Ether and understanding client requirements.

According to the latest announcement, the platform will finalise the required infrastructure in Q3 2016 and in the final quarter of 2016, it will introduce the first two ICONOMI investment funds, hoping to attract 200 million USD before the end of 2017 with these new financial instruments.

“In order to bring fresh capital to the decentralised economy, totally new financial instruments need to be offered to those outside of the community. ICONOMI is the first fund management platform for decentralised economy that will introduce two blockchain investment funds in a form investors are familiar with”, the official statement reads.

Notably, while the rise of blockchain-based projects that are financing and issuing shares of their companies in the form of coins was almost non-existing a year ago, around 250 million dollars have been invested into blockchain based projects in the last 4 months alone. By the end of this year, there could be at least 100 more platforms, APP tokens, projects and companies competing with existing internet businesses; by the end of 2017 that number will grow to over 1000.

With hundreds of coins available, investing is already a complex task — and the task will become even more intricate with the rise in the number of coin-based projects. Multiplication of investments is great, but with current volatility, an inexperienced investor is hard-pressed to achieve it in the cryptoworld.

The financial instruments being developed by ICONOMI solve all the barriers to first-time investors in the decentralised economy: transparency, security, 24/7 access to assets, simplicity of use and compliance.

“ICONOMI is the first fund management platform for cryptocurrencies/app tokens. We believe in a decentralised economy therefore we are establishing a decentralised organisation. We will issue 100 million tokens that represent 100 % of ownership of the ICONOMI platform. Anyone can become a shareholder — Initial coin offering (ICO) starts on August 25 2016”, it added.