Dow Jones and Cass Business School Launch CEO Masterclasses

NEW YORK, Nov. 13, 2017 -- Dow Jones and the Cass Business School, part of City, University of London, today announced the launch of a series of digital CEO masterclasses. With registration beginning today and classes starting in January, the programme is designed to meet the growing need for high quality and affordable post-secondary education for aspiring professionals and business students around the world.

Lessons in Leadership – CEO Masterclasses in Strategy is a digital course featuring the insights and perspectives of the world’s leading global business leaders, combined with a cutting edge Cass curriculum.

The course is based on in-depth interviews with the world’s leading CEOs conducted by William Lewis, CEO of Dow Jones and Publisher of The Wall Street Journal.

Participating business leaders include:

• Inga Beale, CEO of Lloyd’s
• Richard Edelman, CEO of Edelman
• CP Gurnani, CEO of Tech Mahindra
• Jo Ann Jenkins, CEO of AARP
• Joe Jimenez, CEO of Novartis
• Muhtar Kent, Chairman and former CEO of The Coca-Cola Company
• Anthony Pratt, Executive Chairman of Pratt Industries and Visy Industries
• Sir Martin Sorrell, CEO of WPP
• Barry Stowe, Chairman and CEO of Prudential’s North American business unit

"Creating this course has been a fascinating insight into what it takes to lead a modern global business. If there is a secret formula for success, I would say CEOs with a strong sense of purpose and ambition tend to win the day,” said Mr. Lewis. “This lessons-in-leadership course will be valuable to all business people planning to reach the top.”

Professor Marianne Lewis, Dean of the Cass Business School, said: “We passionately believe that everyone, everywhere has the right to high quality, affordable higher education. Constant learning is essential to success, whether you are hoping to improve your career prospects or even start a new business venture.”

Peter O. Price, managing partner of Lessons in Leadership, added: "We are really encouraged by the response of companies and organizations who have expressed a genuine desire to share with their ambitious teams these lessons learned by world leaders.”

The first of a possible series of Lessons in Leadership courses will involve nine individual masterclasses. Students who register will receive a free subscription to The Wall Street Journal during the 16-week course. Students who successfully complete the course will receive a Cass Business School certificate. 

For more information, please visit https://masterclasses.dowjones.com/.

About Dow Jones
Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. Dow Jones has produced unrivaled quality content for more than 130 years and today has one of the world’s largest newsgathering operations globally. It produces leading publications and products including the flagship Wall Street Journal, America’s largest newspaper by paid circulation; Factiva, Barron’s, Marketwatch, Financial News, DJX, Dow Jones Risk & Compliance, Dow Jones DNA, Dow Jones Newswires, and Dow Jones VentureSource. Dow Jones is a division of News Corp (NASDAQ: NWS, NWSA; ASX: NWS, NWSLV).

About Cass Business School
An integral part of City, University of London, Sir John Cass Business School is among the global elite. We are consistently ranked amongst the best business schools and programmes in the world. Further Cass holds the rare gold standard of 'triple-crown' accreditation from the Association to Advance Collegiate Schools of Business (AACSB), the Association of MBAs (AMBA) and the European Quality Improvement System (EQUIS). Together with an established 50-year reputation for excellence in business research and education, Cass attracts outstanding academics, students and businesses worldwide into our energising Cass community.

Media Contacts

Sophie Bent
Dow Jones
T: +44 (0)20 3426 1381
[email protected]

Amy Ripley
Cass Business School
M: + 44 (0)7794 053 384
E: [email protected]