Facebook Makes MTV Exec Hire In Preparation For Original Content

In yet another sign that Facebook is serious about creating what can be considered Facebook TV, the social media site recently hired an executive from MTV. What’s more, the executive in question is a veteran of scripted programs. This addition should go a long way towards helping Facebook achieve its ambition of creating original content.

The MTV executive in question is Mina Lefevre. During her tenure at the channel, she was the executive vice president, as well as the head of scripted development, Engadget reports. Some of the programs under her belt include the show “Awkward” and “Teen Wolf.”

It’s clear the Lefevre has experience in making hit shows and now she is the Head of Development at Facebook’s Video production division. She’ll basically be responsible for creating programs that are both scripted and unscripted, which should be right down her alley.

In a Facebook post, the former MTV executive expresses her excitement to be a part of Facebook. She also confirms that the social media site is definitely on its way to creating original content.

“I am excited to share that I will be embarking on my new adventure as Head of Development at Facebook,” the post reads. “I have always been drawn to the idea of building something and the idea of being part of the team that helps build Facebook's original content ecosystem...well, that just seems like a dream!”

Lefevre will be working with Facebook’s Head of Global Creative Strategy, Ricky Van Veen, Deadline reports. The team has been working hard to create seed funding to even make the creation of original and engaging content possible. It’s not exactly impossible for a tech company to come up with shows that people will like, with Netflix and Amazon being good examples. Then again, there’s no guarantee that it will actually work out, even with the help of talented entertainment veterans.