Stuck in a creativity slump at work? Here are some surprising ways to get your spark back 
Tesla Roadster Reveal Could Feature SpaceX Thrusters in August 
Australia’s Corporate Leaders Face Parliament Over KPMG Client Data Scandal 
Lockheed Martin Secures $153.5 Million in U.S. Defense Contracts 
The ghost of Robodebt – Federal Court rules billions of dollars in welfare debts must be recalculated 
Oil Prices Rise as U.S.-Iran Tensions Grip Strait of Hormuz 
SMIC Shares Rally as Q2 Profit Surges 262% on Strong Chip Demand 
Disaster or digital spectacle? The dangers of using floods to create social media content 
Barclays Warns U.S. Stock Rally May Be Detached From Fundamentals 
What’s the difference between baking powder and baking soda? It’s subtle, but significant 
Micron Stock Upgraded to Buy as New Street Sees $2 Trillion Valuation Potential 
Alphabet’s SpaceX Investment Soars 100-Fold to $94 Billion 
Britain has almost 1 million young people not in work or education – here’s what evidence shows can change that 
Alibaba Sells Lingxi Games for Over $1.5 Billion Amid AI Push 
Can your cat recognise you by scent? New study shows it’s likely 
AI is driving down the price of knowledge – universities have to rethink what they offer 
Add as a preferred source on Google
Automobile manufacturer Kia has launched an NFT collection in collaboration with Dead Army Skeleton Klub (DASK) NFT characters on the Sweet platform as part of an ad campaign for the 2023 Kia Soul.
The ad showcases three popular DASK NFT characters driving a 2023 Kia Soul.
It also includes a QR code that allows viewers to enter to win one of 10,100 Kia-themed NFTs. Special edition DASK-Kia NFTs with the automobile and DASK characters are also available.
Kia's first NFT, which included the 'Robo-dog' from its Super Bowl ad, was also released with the Sweet platform. The campaign establishes a brand link with exciting new technology, positioning Kia to appeal to younger, more tech-savvy consumers.
Russell Wager, VP of Marketing, Kia America, emphasized that the Soul is as individualistic as the NFTs are, and Kia is always innovating to stay on the cutting edge.
Other automakers are incorporating NFTs into their marketing strategies as well. Lamborghini debuted an NFT collection with photographs by Swiss artist Fabian Oefner, and a previous one related to space exploration. Mercedes-Benz has collaborated with Art2People to develop NFTs based on the G-class series.
Meanwhile, Alfa Romeo has chosen a different approach, revealing that the Alfa Romeo Tonale, its new SUV, would come with a digital certificate. When the automobile is sold, the NFT will collect vehicle data and act as verification that it has been properly maintained. This is done to keep the car's worth safe.
