SpaceX Prioritizes Moon Mission Before Mars as Starship Development Accelerates 
Once Upon a Farm Raises Nearly $198 Million in IPO, Valued at Over $724 Million 
Gold and Silver Prices Rebound After Volatile Week Triggered by Fed Nomination 
Nasdaq Proposes Fast-Track Rule to Accelerate Index Inclusion for Major New Listings 
Missouri Judge Dismisses Lawsuit Challenging Starbucks’ Diversity and Inclusion Policies 
Trump Backs Nexstar–Tegna Merger Amid Shifting U.S. Media Landscape 
Bank of Japan Signals Readiness for Near-Term Rate Hike as Inflation Nears Target 
TrumpRx Website Launches to Offer Discounted Prescription Drugs for Cash-Paying Americans 
Weight-Loss Drug Ads Take Over the Super Bowl as Pharma Embraces Direct-to-Consumer Marketing 
Trump’s Inflation Claims Clash With Voters’ Cost-of-Living Reality 
Global PC Makers Eye Chinese Memory Chip Suppliers Amid Ongoing Supply Crunch 
Nvidia CEO Jensen Huang Says AI Investment Boom Is Just Beginning as NVDA Shares Surge 
Silver Prices Plunge in Asian Trade as Dollar Strength Triggers Fresh Precious Metals Sell-Off 
SpaceX Pushes for Early Stock Index Inclusion Ahead of Potential Record-Breaking IPO 
OpenAI Expands Enterprise AI Strategy With Major Hiring Push Ahead of New Business Offering 
Alphabet’s Massive AI Spending Surge Signals Confidence in Google’s Growth Engine 
Sony Q3 Profit Jumps on Gaming and Image Sensors, Full-Year Outlook Raised 
LG Electronics is seeking new business opportunities in India and Saudi Arabia as part of its efforts to create other growth drivers for the company. The South Korean electronics giant is targeting the premium markets of the said countries.
To be more precise, LG Electronics is aiming to sign deals with Saudia Arabia, which is currently building its Neom project, which is a planned smart city located in Tabuk Province in the northwestern part of the country. As for India, the company is looking open new businesses in the Indian high-end electronics market.
The Korea Times reported that the company's chief executive officer, Cho Joo Wan, visited both Saudi Arabia and India not long ago. He has met up with officials for potential business dealings while also strengthening LG Electronics' brand presence in the said regions.
The LG Electronics' chief dropped by the exhibition hall in Riyadh, which displays the proposed Neom smart city on June 1. Company officials said that three projects were presented to Cho, and these are The Line, an environmentally-friendly linear city; Oxagon, an octagonal state-of-the-art industrial complex that will be built floating on the sea; and the Trojena project, which is a tourism resort on a mountain.
Cho Joo Wan reportedly had extensive discussions about all the business opportunities for LG Electronics related to the mentioned three projects.
"Leveraging LG Electronics' accumulated technological capabilities, we will secure various business opportunities in a wide range of fields, including optimized home appliances, TVs, and IT products for the Neom City project, as well as mobility, robotics, air solutions, and commercial displays," the LG Elec chief said in a statement.
The Korea Economic Daily reported that the construction of Neom City is estimated to cost around $500 billion. This mega smart city will consist of four regions which are the Oxagon, The Line, Trojena, and Sindalah, which will be a luxury island.
Cho also went to India to do some inspections and determine what measures it could implement to enhance its business competitiveness there. LG Electronics has been operating in the Indian market for 26 years now, and throughout the years, it has already established a localized business structure, but as new companies are emerging, it needs to up its game to remain competitive. Finally, the company is planning expansions for new businesses here, such as mobility and IT solutions.
Photo by: LG Newsroom
