Stellantis Group will bring six electrified models to South Korea by 2026, including the Wrangler 4xe plug-in hybrid electric vehicle this year, to capture a share of the emerging local EV market.
The multinational carmaker is a 50:50 joint venture set up through the merger of US-based carmaker Fiat Chrysler Automobiles NV and French automaker PSA Groupe.
Jeep brand CEO Christian Meunier said they plan to bring at least one model in South Korea every year, noting that the country is one of the strongest markets in the Indo-Pacific region.
In the January-June period, Stellantis sold a total of 7,228 Jeep, Peugeot, and Citroen vehicles, up 19.7 percent from 6,038 units a year earlier.
Stellantis sells six models here under the Jeep brand, the Renegade, Compass, Cherokee, Grand Cherokee, and Wrangler SUVs, and the Gladiator midsize pickup truck. It also sells Citroen and Peugeot models through vehicle importer Hanbul Motors.