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Simon Chadwick

Professor of Sports Enterprise, University of Salford

Simon Chadwick’s research and teaching interests lie in the areas of sponsorship, sport marketing and commercial strategy in sport, which means that his work covers a diverse range of subjects including football, motor racing, rugby, athlete endorsements, sports branding, fan behaviour, the Olympic Games, the Indian Premier League and Grand Slam tennis tournaments

Simon was the founding editor of ‘Sport, Business and Management: An International Journal’ and is a former editor of the ‘International Journal of Sports Marketing and Sponsorship’. He continues to serve as an editorial board member for several other sport journals, and has authored and published more than 600 articles, conference papers and books on sport. His academic research has appeared in journals including Sloan Management Review, the Journal of Advertising Research, Thunderbird International Business Review, Management Decision, Marketing Review and Sport Marketing Quarterly

Simon has recently co-edited the books ‘Managing Football: An International Perspective’ (Elsevier) and ‘Sport Entrepreneurship: Theory and Practice’ (F.I.T.), and has also been co-editor of ‘The Business of Sport Management’ and ‘The Marketing of Sport’ (Financial Times Prentice Hall), and ‘International Cases in the Business of Sport’ (Elsevier)

Alongside his books, Chadwick has created a Sport Marketing talk series for Henry Stewart Publishing, is editor of a Sport Marketing book series for Butterworth-Heinemann, and is a visiting academic at IESE and Instituto de Empresa in Spain; the University of Paris, France; and the University of Pretoria in South Africa. Amongst his other research and consultancy activities, Simon has worked with numerous organisations involved in sport including Mastercard, Atletico Madrid, the International Tennis Federation, FC Barcelona, UEFA, the Qatar Olympic Committee, Tottenham Hotspur, Michelin Motorsport, Sport Business Group, The Economist and the British Council

In addition, Chadwick's views on sport are regularly covered by the media; he has been quoted more than 10,000 times in publications across the world including in the Wall Street Journal, the New York Times, Forbes, Time, the Financial Times, the Economist, Business Week, Der Spiegel, El Pais, Le Monde and China Daily. He also regularly appears on television, where he has commented on sport for broadcasters such as CNN, Bloomberg, Al Jazeera, the BBC, CNBC, Sky and CCTV. Simon is a member of a Qatari government sport think-tank; and he sits on the Advisory Board of StreetGames (an organisation which takes sport to disadvantaged communities). He has been identified by The Independent newspaper as being one of the top-10 business tweeters in the UK, and by The Times as being the “guru” of sport management in Britain

Champions League final 2021 – a game of two sides powered by gas and oil

May 28, 2021 11:10 am UTC| Sports Business

On the night of the 2021 UEFA Champions League Final, Chelsea and Manchester City will battle it out for European glory. Only one of the two English teams will walk away with the trophy but despite the rivalry on the...

Cancelled matches and growing turmoil: the impact of Covid-19 on the sports industry

Mar 16, 2020 06:26 am UTC| Business Sports

In recent weeks, sports organisations around the world have been forced to confront the reality that the coronavirus Covid-19 is likely to have a significant impact on the industry not just in the short term, but also the...

Manchester City v Manchester United: a battle for ideological dominance

Dec 09, 2019 04:54 am UTC| Insights & Views Sports

The Manchester derby is always a key clash in the Premier League calendar and all eyes will be on the Etihad Stadium when City take on United, as the two footballing giants face-off for the first time this season. Yet the...

How Manchester City's owners became the titans of a global sports-entertainment complex

Dec 01, 2019 03:23 am UTC| Insights & Views Sports Entertainment

US private equity firm Silver Lake acquiring a stake in the City Football Group (CFG), owners of English Premier League football team Manchester City, is a stunning development. Based in California, the investor has taken...

Arsenal's Mkhitaryan omission from Europa League Baku final highlights football’s global politics at its most fragile

May 25, 2019 06:50 am UTC| Insights & Views Sports

When English Premier League sides Chelsea and Arsenal meet in UEFAs Europa League final on May 29, one of the latters big name players will not be with his team. Henrikh Mkhitaryan wont be playing in the match one of the...

Premier League: how an early transfer window caused clubs to pay more for top players

Aug 21, 2018 16:17 pm UTC| Insights & Views Sports

An injury to Manchester Citys Belgian international star Kevin de Bruyne could hardly have come at a worse time. The football season has just got underway, and the last thing the English Premier Leagues dominant club...

Football may be caught in the crossfire between Qatar and the Saudis

Jul 20, 2018 07:58 am UTC| Insights & Views Sports

Most football fans will still be reflecting on Frances win, Germanys failure, Messis frustrations, Harry Kanes goals and the rest. Yet many of us who followed the off-field games just as closely will have found the World...

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Economy

Oil Prices Climb on Venezuela Blockade, Russia Sanctions Fears, and Supply Risks

Oil prices extended their gains during Asian trading on Thursday as geopolitical tensions involving Venezuela and Russia heightened concerns over global crude supply. Market sentiment was boosted after U.S. President...

Asian Stocks Slide as AI Spending Fears and Global Central Bank Decisions Weigh on Markets

Asian shares fell sharply on Thursday as technology stocks came under renewed pressure, driven by growing investor concerns over heavy artificial intelligence spending and its impact on corporate balance sheets. Market...

Dollar Holds Firm Ahead of Global Central Bank Decisions as Yen, Sterling and Euro React

The U.S. dollar remained steady against major global currencies on Thursday as investors positioned themselves ahead of key central bank decisions in the United Kingdom, Europe and Japan. Currency markets showed cautious...

BoE Set to Cut Rates as UK Inflation Slows, but Further Easing Likely Limited

The Bank of England is widely expected to cut interest rates on Thursday as signs mount that UK inflation is easing and economic growth is weakening. Financial markets anticipate a 25-basis-point reduction, bringing the...

U.S. Stock Futures Edge Higher as Micron Earnings Boost AI Sentiment Ahead of CPI Data

U.S. stock index futures inched higher on Wednesday evening, supported by blowout earnings and strong guidance from Micron Technology, although broader gains remained limited as investors stayed cautious ahead of key U.S....

Politics

Trump Announces $1,776 Cash Bonus for U.S. Military Personnel Ahead of Christmas

U.S. President Donald Trump announced Wednesday evening that eligible U.S. military personnel will receive a one-time cash payment of $1,776, a move he described as a special warrior dividend timed ahead of Christmas. The...

U.S. House Advances GOP Healthcare Bill as ACA Subsidies Near Expiration

A major U.S. federal healthcare subsidy expanded during the COVID-19 pandemic is set to expire at the end of the year after the House of Representatives narrowly advanced a Republican healthcare bill that does not renew...

U.S. Initiates $11.1 Billion Arms Sale to Taiwan Amid Rising China Tensions

Taiwans defence ministry announced on Thursday that the United States government has formally initiated the congressional notification process for a proposed $11.1 billion arms sale to Taiwan, underscoring Washingtons...

Union-Aligned Investors Question Amazon, Walmart and Alphabet on Trump Immigration Policies

A union-aligned investment group has urged major U.S. corporations including Amazon, Walmart and Google-parent Alphabet to explain how President Donald Trumps immigration policies are affecting their finances, workforce...

Venezuela Seeks UN Security Council Meeting Over U.S. Oil Tanker Blockade

Venezuela has formally requested an urgent meeting of the United Nations Security Council to address what it described as ongoing U.S. aggression against the country, according to a letter seen by Reuters. The request...

Science

Jared Isaacman Confirmed as NASA Administrator, Becomes 15th Leader of U.S. Space Agency

The U.S. Senate has officially confirmed billionaire private astronaut Jared Isaacman as the new NASA administrator, making him the 15th leader in the agencys history. The confirmation, which took place on Wednesday, marks...

Senate Sets December 8 Vote on Trump’s NASA Nominee Jared Isaacman

The U.S. Senate Commerce Committee announced it will vote on December 8 on President Donald Trumps renewed nomination of private astronaut and tech entrepreneur Jared Isaacman to lead NASA. Isaacman, known for his...

NASA Cuts Boeing Starliner Missions as SpaceX Pulls Ahead

NASA has significantly scaled back Boeings Starliner program after years of technical issues and delays, announcing that the next Starliner mission to the International Space Station (ISS) will fly without astronauts. The...

Blue Origin’s New Glenn Achieves Breakthrough Success With First NASA Mission

Blue Origins massive New Glenn rocket marked a major milestone as it completed its first mission for paying customers, sending two NASA satellites toward Mars and successfully landing its reusable booster at sea. The...

Cogent Biosciences Soars 120% on Breakthrough Phase 3 Results for Bezuclastinib in GIST Treatment

Cogent Biosciences (NASDAQ: COGT) shares skyrocketed over 120% after the biotech company announced groundbreaking results from its Phase 3 PEAK trial evaluating bezuclastinib in combination with sunitinib for patients with...

Technology

Apple Opens iPhone to Alternative App Stores in Japan Under New Competition Law

Apple has announced a major shift in its App Store policies in Japan, opening iPhones and other Apple devices to alternative app stores in order to comply with new competition laws aimed at reshaping the countrys...

Micron Technology Forecasts Surge in Revenue and Earnings on AI-Driven Memory Demand

Micron Technology delivered record first-quarter results and issued a bullish forecast for the current quarter, driven by rising memory prices and strong demand linked to artificial intelligence workloads. The upbeat...

Oracle Stock Slides After Blue Owl Exit Report, Company Says Michigan Data Center Talks Remain on Track

Oracle shares fell more than 4% on Wednesday after a Financial Times report claimed that Blue Owl Capital, Oracles largest U.S. data center partner, decided not to support a planned $10 billion data center project in...

OpenAI Explores Massive Funding Round at $750 Billion Valuation

OpenAI, the company behind the widely used AI chatbot ChatGPT, has reportedly entered preliminary discussions with investors about a potential new funding round that could value the company at approximately $750 billion....

Republicans Raise National Security Concerns Over Intel’s Testing of China-Linked Chipmaking Tools

Republican lawmakers are raising alarms over potential U.S. national security risks after a Reuters report revealed that Intel evaluated advanced chipmaking equipment from ACM Research, a company with significant ties to...