Menu
Search
- News
- Economy
- Central Banks
- Investing
- Research
- Roundups
- Digital Currency
- Insights
- Technical Analysis
- Technology
- Business
- Law
- Health
- Nature
- Fintech
- Science
- Topic
- Opinions
- ©Econometrics LLC . All Rights Reserved.
Simon Chadwick
Professor of Sports Enterprise, University of Salford
Simon Chadwick’s research and teaching interests lie in the areas of sponsorship, sport marketing and commercial strategy in sport, which means that his work covers a diverse range of subjects including football, motor racing, rugby, athlete endorsements, sports branding, fan behaviour, the Olympic Games, the Indian Premier League and Grand Slam tennis tournaments
Simon was the founding editor of ‘Sport, Business and Management: An International Journal’ and is a former editor of the ‘International Journal of Sports Marketing and Sponsorship’. He continues to serve as an editorial board member for several other sport journals, and has authored and published more than 600 articles, conference papers and books on sport. His academic research has appeared in journals including Sloan Management Review, the Journal of Advertising Research, Thunderbird International Business Review, Management Decision, Marketing Review and Sport Marketing Quarterly
Simon has recently co-edited the books ‘Managing Football: An International Perspective’ (Elsevier) and ‘Sport Entrepreneurship: Theory and Practice’ (F.I.T.), and has also been co-editor of ‘The Business of Sport Management’ and ‘The Marketing of Sport’ (Financial Times Prentice Hall), and ‘International Cases in the Business of Sport’ (Elsevier)
Alongside his books, Chadwick has created a Sport Marketing talk series for Henry Stewart Publishing, is editor of a Sport Marketing book series for Butterworth-Heinemann, and is a visiting academic at IESE and Instituto de Empresa in Spain; the University of Paris, France; and the University of Pretoria in South Africa. Amongst his other research and consultancy activities, Simon has worked with numerous organisations involved in sport including Mastercard, Atletico Madrid, the International Tennis Federation, FC Barcelona, UEFA, the Qatar Olympic Committee, Tottenham Hotspur, Michelin Motorsport, Sport Business Group, The Economist and the British Council
In addition, Chadwick's views on sport are regularly covered by the media; he has been quoted more than 10,000 times in publications across the world including in the Wall Street Journal, the New York Times, Forbes, Time, the Financial Times, the Economist, Business Week, Der Spiegel, El Pais, Le Monde and China Daily. He also regularly appears on television, where he has commented on sport for broadcasters such as CNN, Bloomberg, Al Jazeera, the BBC, CNBC, Sky and CCTV. Simon is a member of a Qatari government sport think-tank; and he sits on the Advisory Board of StreetGames (an organisation which takes sport to disadvantaged communities). He has been identified by The Independent newspaper as being one of the top-10 business tweeters in the UK, and by The Times as being the “guru” of sport management in Britain
Champions League final 2025: a battle for glory against a backdrop of money and fashion
May 30, 2025 12:04 pm UTC| Insights & Views Sports
The 2025 mens Champions League final will end in triumph for either Paris Saint-Germain or Inter Milan. And whichever side wins, Uefa will no doubt claim that the tournaments new format, involving more teams, more games...
Jun 03, 2024 11:07 am UTC| Business Sports
The 2024 Uefa Champions League final could be described as the perfect match for football purists, with fan-owned Real Madrid against Borussia Dortmund, where supporters have a majority ownership stake. Unlike last years...
Jan 30, 2024 07:03 am UTC| Insights & Views Sports
The Africa Cup of Nations (Afcon) is approaching its conclusion in Ivory Coast and speculation is rife about which team will be the ultimate winner. It could be one of the continents footballing heavyweights such as...
Saudi Arabia and sport: a strategic gamble aiming for economic, political and social goals
Mar 04, 2023 12:21 pm UTC| Sports Economy
Boxing purists may argue over the sporting value of a fight between a reality TV star and a former YouTube prankster. But the commercial value of the massively hyped event in February 2023 was clear for both the...
Pelé: a global superstar and cultural icon who put passion at the heart of soccer
Dec 30, 2022 10:19 am UTC| Sports
Pelé, soccers first global superstar, has died at the age of 82. To many fans, the Brazilian will be remembered as the best to have ever played the game. For others it goes further: He was the symbol of soccer...
World Cup 2022: who won the prize for 'soft power'?
Dec 19, 2022 16:25 pm UTC| Sports
After four weeks, 64 games and more than a decade of controversy, Argentina has won the Fifa mens World Cup in Qatar. And as Lionel Messi and his teammates celebrate victory over France, another competition has also...
World Cup 2022: Qatar's frantic countdown to a football tournament full of controversy
Oct 13, 2022 11:55 am UTC| Sports
When Denmark play at the mens Fifa World Cup in Qatar this winter, their shirts will mask the name and logo of their sponsor, the sportswear brand Hummel. One of the strips is all black, which Hummel described as the...
EU Delays Mercosur Free Trade Agreement Signing Amid Ukraine War Funding Talks
Precious Metals Rally as Silver and Platinum Outperform on Rate Cut Bets
Oil Prices Steady in Asia but Headed for Weekly Loss on Supply Glut Concerns
New Zealand Business Confidence Hits 30-Year High as Economic Outlook Improves
BOJ Poised for Historic Rate Hike as Japan Signals Shift Toward Monetary Normalization
U.S. and China Push for Ceasefire as Thailand–Cambodia Border Clashes Escalate
Syria, Kurds and U.S. Race to Show Progress on SDF Integration Deal
Putin Signals Possible Peace or Continued War in Ukraine at Major Year-End Address
Trump Signs Order to Ease Federal Marijuana Rules, Signaling Major Policy Shift
Jared Isaacman Confirmed as NASA Administrator, Becomes 15th Leader of U.S. Space Agency
Senate Sets December 8 Vote on Trump’s NASA Nominee Jared Isaacman
NASA Cuts Boeing Starliner Missions as SpaceX Pulls Ahead
Blue Origin’s New Glenn Achieves Breakthrough Success With First NASA Mission
Cogent Biosciences Soars 120% on Breakthrough Phase 3 Results for Bezuclastinib in GIST Treatment
TikTok U.S. Deal Advances as ByteDance Signs Binding Joint Venture Agreement
Oracle Stock Surges After Hours on TikTok Deal Optimism and OpenAI Fundraising Buzz
Apple Opens iPhone to Alternative App Stores in Japan Under New Competition Law
Micron Technology Forecasts Surge in Revenue and Earnings on AI-Driven Memory Demand
- Market Data
