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Wasim Ahmed

Wasim Ahmed

Assistant Professor in Digital Business, Northumbria University, Newcastle

Wasim is an Assistant Professor in Digital Business at Northumbria University with research interests in Digital Marketing, Digital Society, and Public Health. A recent area he has been exploring relates to visualising Twitter networks of high and low impact brands across brands and health topics.

He completed a PhD analysing social media data related to infectious disease outbreaks at the Information School, University of Sheffield. His research combines theoretical aspects underpinned by industry thinking as he has completed an internship with Manchester United.

Wasim has contributed in advancing the field of social media research tools for marketing, and during his PhD he developed an extraordinary profile for digital marketing via social media. He has delivered over 50 social media and digital marketing talks across the UK and in China, Germany, Switzerland, Croatia, Belgium, Netherlands, Australia, and United States.

Tyson Fury is such a big hitter on social media that retirement should be another major earning opportunity

Jan 22, 2025 05:09 am UTC| Insights & Views Entertainment Sports

Boxer Tyson Fury recently announced that he was retiring from the sport. Just like he did in 2013 and 2017. And then again in 2022. Maybe this time he means it. If he does, it will mean walking away from a lucrative...

Four experts investigate how the 5G coronavirus conspiracy theory began

Jun 14, 2020 12:01 pm UTC| Insights & Views

In times of crisis conspiracy theories can spread as fast as a virus. As the coronavirus pandemic tightened its grip on a world which struggled to comprehend the enormity of the situation it was facing, darker forces...

Tyson Fury crushed Deontay Wilder in the social media fight as well as in the ring

Mar 01, 2020 12:43 pm UTC| Sports Entertainment

Tyson Fury dramatically became the World Boxing Councils heavyweight champion after knocking out Deontay Wilder in the seventh round of their fight on February 22 in Las Vegas. With US$25 million in guaranteed earnings,...

Croatia's World Cup consolation: Google searches soar as world seeks information on finalists

Jul 17, 2018 14:40 pm UTC| Insights & Views Sports

Croatia may have lost to France in the World Cup final, but the small Eastern European nation may just have won something altogether more precious worldwide recognition on a whole new level. Social media users are...

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Economy

Japan, U.S. to Leave Forex Policy to Finance Ministers, Says PM Ishiba

Japanese Prime Minister Shigeru Ishiba confirmed that Japan and the U.S. will delegate foreign exchange-rate matters to their finance ministers, aligning with the policy from U.S. President Donald Trumps first term....

Gold Prices Near Record Highs as Safe-Haven Demand Rises

Gold prices climbed in Asian trade on Friday, nearing record highs as investors sought safe-haven assets amid economic uncertainty. The metal is poised for strong weekly gains, driven by renewed U.S.-China trade tensions...

China's Tariffs on U.S. Oil and LNG Could Disrupt Trade, Prompt Waiver Requests

Chinas planned tariffs on U.S. crude oil and liquefied natural gas (LNG), set to take effect on February 10, are expected to prompt traders to seek waivers, trade sources said. Beijing announced a 15% levy on U.S. LNG and...

Yen Hits Nine-Week High as Rate Hike Bets Rise; Dollar Awaits U.S. Jobs Data

The Japanese yen surged to a nine-week high as investors bet on further interest rate hikes by the Bank of Japan (BOJ), while the U.S. dollar held steady ahead of key payroll data. The dollar slid 0.25% to 151.09 yen,...

Domino’s Australia Stock Soars 24% After Announcing Store Closures and Profitability Boost

Shares of Dominos Pizza Enterprises (NYSE: DPZ) surged 23.8% to A$36.68 on Friday, marking their largest intraday gain ever. The rally follows the companys announcement to close 205 underperforming stores, aiming to...

Politics

China-Linked WeChat Accounts Target Chrystia Freeland in Canadian Election Interference

A Canadian task force reported that malicious news articles originating from Chinese social media attempted to discredit former Finance Minister Chrystia Freeland, a candidate to succeed Justin Trudeau as Liberal Party...

Trump Delays De Minimis Repeal, E-Commerce Disruptions Continue

U.S. President Donald Trump temporarily halted his administrations repeal of duty-free treatment for low-cost packages from China, allowing the Commerce Department time to refine the order. The abrupt change disrupted...

22 States Urge Court to Enforce Block on Trump Administration’s Funding Freeze

Democratic attorneys general from 22 states and Washington, D.C., have asked a federal judge to enforce his order blocking the Trump administration from freezing billions in federal grants and loans. Their emergency motion...

Elon Musk Discusses Government Restructuring at JPMorgan Event

Tesla CEO Elon Musk, tasked by President Donald Trump with overhauling the federal government, spoke at a private JPMorgan Chase (NYSE:JPM) conference in Miami. The event, hosted by JPMorgans asset and wealth management...

New York AG Sues Trump Administration Over Alleged Data Access to Musk and DOGE

New York Attorney General Letitia James, along with 18 state attorneys general, has filed a lawsuit against the Trump administration, challenging a policy that allegedly grants Elon Musk and the Department of Government...

Science

South African telescope discovers a giant galaxy that’s 32 times bigger than Earth’s

Inkathazos glowing plasma jets are shown in red and yellow. The starlight from other surrounding galaxies can be seen in the background. K.K.L Charlton (UCT), MeerKAT, HSC, CARTA, IDIA, CC BY You may not know it, but right...

It’s science, not fiction: high-tech drones may soon be fighting bushfires in Australia

Picture this. Its a summer evening in Australia. A dry lightning storm is about to sweep across remote, tinder-dry bushland. The next day is forecast to be hot and windy. A lightning strike tonight could spark a fire that...

Earth is bombarded with rocks from space – but who gets to keep these ultimate antiques?

Every day, about 48.5 tonnes of space rock hurtle towards Earth. Meteorites that fall into the ocean are never recovered. But the ones that crash on land can spark debates about legal ownership. Globally, meteorite hunting...

Most of us trust scientists, shows a survey of nearly 72,000 people worldwide

Public trust in scientists is vital. It can help us with personal decisions on matters like health and provide evidence-based policymaking to assist governments with crises such as the COVID pandemic or climate change. In...

Astronauts on NASA’s Artemis mission to the Moon will need better boots − here’s why

The U.S.s return to the Moon with NASAs Artemis program will not be a mere stroll in the park. Instead it will be a perilous journey to a lunar location representing one of the most extreme environments in the solar...

Technology

BYD Stock Near Record High as It Teases Autonomous Vehicle Plans

BYD shares surged Friday, nearing record highs, after the Chinese EV giant announced plans to unveil its autonomous driving strategy. The companys Hong Kong-listed stock (HK:1211) jumped 4.8% to HK$332.40, while its...

Trump Assigns VP Vance, Adviser Waltz to Oversee Possible TikTok Sale

Former U.S. President Donald Trump has appointed Vice President JD Vance and national security adviser Michael Waltz to lead discussions on a potential sale of TikTok, according to a report by Punchbowl News. The move...

Xiaomi Hits Record High as China’s Subsidy Program Boosts EV and Tech Stocks

Xiaomi Corp (OTC: XIACF, HK: 1810) shares surged to an all-time high on Friday, fueled by investor optimism over Chinas nationwide subsidy program aimed at boosting sales of electric vehicles (EVs) and smartphones. The...

OpenAI’s Stargate AI Data Centers Face Global AI Competition from China’s DeepSeek

OpenAI is actively evaluating U.S. states for its massive Stargate AI data center initiative, aiming to secure Americas lead in artificial intelligence against China. Chris Lehane, OpenAIs chief global affairs officer,...

Tesla Raises Model X Prices by $5,000 in the U.S.

Tesla (NASDAQ: TSLA) has increased the prices of its Model X vehicles in the United States by $5,000, according to an update on its official website. The price hike applies to both variants of the electric SUV, reflecting...
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