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Wasim Ahmed

Wasim Ahmed

Assistant Professor in Digital Business, Northumbria University, Newcastle

Wasim is an Assistant Professor in Digital Business at Northumbria University with research interests in Digital Marketing, Digital Society, and Public Health. A recent area he has been exploring relates to visualising Twitter networks of high and low impact brands across brands and health topics.

He completed a PhD analysing social media data related to infectious disease outbreaks at the Information School, University of Sheffield. His research combines theoretical aspects underpinned by industry thinking as he has completed an internship with Manchester United.

Wasim has contributed in advancing the field of social media research tools for marketing, and during his PhD he developed an extraordinary profile for digital marketing via social media. He has delivered over 50 social media and digital marketing talks across the UK and in China, Germany, Switzerland, Croatia, Belgium, Netherlands, Australia, and United States.

Tyson Fury is such a big hitter on social media that retirement should be another major earning opportunity

Jan 22, 2025 05:09 am UTC| Insights & Views Entertainment Sports

Boxer Tyson Fury recently announced that he was retiring from the sport. Just like he did in 2013 and 2017. And then again in 2022. Maybe this time he means it. If he does, it will mean walking away from a lucrative...

Four experts investigate how the 5G coronavirus conspiracy theory began

Jun 14, 2020 12:01 pm UTC| Insights & Views

In times of crisis conspiracy theories can spread as fast as a virus. As the coronavirus pandemic tightened its grip on a world which struggled to comprehend the enormity of the situation it was facing, darker forces...

Tyson Fury crushed Deontay Wilder in the social media fight as well as in the ring

Mar 01, 2020 12:43 pm UTC| Sports Entertainment

Tyson Fury dramatically became the World Boxing Councils heavyweight champion after knocking out Deontay Wilder in the seventh round of their fight on February 22 in Las Vegas. With US$25 million in guaranteed earnings,...

Croatia's World Cup consolation: Google searches soar as world seeks information on finalists

Jul 17, 2018 14:40 pm UTC| Insights & Views Sports

Croatia may have lost to France in the World Cup final, but the small Eastern European nation may just have won something altogether more precious worldwide recognition on a whole new level. Social media users are...

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Economy

Luxury Stocks Surge as Fashion Giants Face High-Stakes Holiday Season

A sharp rise in luxury stocks is increasing pressure on major fashion houses like LVMH and Kering to prove that early signs of recovery can translate into meaningful fourth-quarter momentum. Over the past three months,...

Gold Prices Extend Gains in Asia as Economic Uncertainty Lifts Safe-Haven Demand

Gold prices advanced in Asian trading on Thursday, continuing a steady climb driven by persistent uncertainty surrounding the U.S. economic outlook. Despite U.S. lawmakers voting to end the nations longest-ever government...

Asian Currencies Steady as Yen Tests Intervention Levels and Dollar Holds Firm After U.S. Shutdown Ends

Asian currencies traded mostly within tight ranges on Thursday, with investors watching the Japanese yen closely as it hovered near levels that have previously prompted government intervention. The U.S. dollar remained...

Asian Stocks Decline as Investors Rotate Out of Tech Ahead of Key Hong Kong Earnings

Most Asian stock markets slipped on Thursday as investors pulled out of heavyweight technology shares amid growing concerns over high valuations and shifting focus toward major Hong Kong earnings. The move followed a mixed...

Trump Signs Bill Ending Record U.S. Government Shutdown After 43 Days

President Donald Trump has signed legislation officially ending the longest government shutdown in U.S. history, which lasted 43 days. The move came just hours after the House of Representatives voted 222-209 to approve a...

Politics

Western Energy Giants Explore Turbine Deals in Syria’s $7 Billion Power Rebuild

U.S.-based GE Vernova and Germanys Siemens Energy are in advanced discussions to supply gas turbines for a massive $7 billion project aimed at restoring Syrias war-ravaged power sector, according to sources familiar with...

U.S. Court Blocks DOT Order to Undo Delta–Aeromexico Partnership

A U.S. appeals court has temporarily paused a government directive requiring Delta Air Lines and Aeromexico to dismantle their long-standing joint venture, offering both carriers a brief reprieve as their legal challenge...

Victoria Signs Historic Treaty with Indigenous Australians, Paving Way for National Reconciliation

Australias state of Victoria has made history by signing the nations first-ever treaty with Indigenous people, marking a pivotal moment in the countrys journey toward reconciliation. The landmark agreement, which will take...

FAA Eases Flight Cuts as Government Shutdown Nears End

The Trump administration has reduced government-imposed flight cuts at 40 major U.S. airports to 6%, signaling improving air traffic conditions as the record-long government shutdown draws to a close. The Federal Aviation...

U.S. House Passes Bill to End Record-Breaking Government Shutdown

The U.S. House of Representatives has passed a crucial funding bill aimed at ending the nations longest-ever government shutdown. The legislation, approved in a 222209 vote on Wednesday evening, will fund government...

Science

Cogent Biosciences Soars 120% on Breakthrough Phase 3 Results for Bezuclastinib in GIST Treatment

Cogent Biosciences (NASDAQ: COGT) shares skyrocketed over 120% after the biotech company announced groundbreaking results from its Phase 3 PEAK trial evaluating bezuclastinib in combination with sunitinib for patients with...

Trump and Merck KGaA Partner to Slash IVF Drug Costs and Expand Fertility Coverage

U.S. President Donald Trump and German pharmaceutical company Merck KGaA have announced a groundbreaking deal aimed at lowering the cost of in-vitro fertilization (IVF) treatments while boosting access to fertility care in...

SpaceX’s Starship Completes 11th Test Flight, Paving Way for Moon and Mars Missions

SpaceX has successfully launched its 11th Starship rocket from Starbase, Texas, marking another milestone in Elon Musks ambitious plan to create a fully reusable spacecraft for missions to the Moon and Mars. The test...

FDA Adds Fatal Risk Warning to J&J and Legend Biotech’s Carvykti Cancer Therapy

The U.S. Food and Drug Administration (FDA) has updated the safety labeling for Carvykti, the multiple myeloma therapy developed by Johnson Johnson and Legend Biotech, to include a warning about a rare but potentially...

Trump Signs Executive Order to Boost AI Research in Childhood Cancer

U.S. President Donald Trump has signed an executive order aimed at expanding the use of artificial intelligence (AI) in pediatric cancer research. The order provides an additional $50 million in research grants to...

Technology

Baidu Introduces New AI Chips to Boost China’s Domestic Computing Power

Baidu has announced two new artificial intelligence chips designed to strengthen Chinas access to advanced, cost-efficient, and locally controlled computing power. The launch comes as ongoing U.S.China tensions continue to...

Cisco Stock Jumps as Strong AI-Driven Networking Demand Boosts Earnings and Guidance

Cisco Systems Inc. (NASDAQ: CSCO) surged over 4% in after-hours trading on Wednesday after reporting stronger-than-expected fiscal first-quarter results and raising its full-year outlook, driven by robust demand for...

Trump’s tariffs threaten the future of innovation – and UK tech could be collateral damage

US president Donald Trumps 15% baseline tariffs on EU imports may read like a throwback to old-school protectionism, designed to safeguard American jobs and manufacturing. But in todays globalised and digitally driven...

Australia Warns of Chinese Cyber Threats Targeting Telecoms and Critical Infrastructure

Australias top intelligence official has issued a stark warning about escalating cyber threats from Chinese state-backed hackers targeting the nations critical infrastructure and telecommunications networks. Mike Burgess,...

SoftBank Shares Drop After $5.8 Billion Nvidia Stake Sale Amid AI Valuation Concerns

SoftBank Group Corp. (TYO:9984) shares fell sharply on Wednesday after the Japanese tech giant confirmed it had sold its entire stake in artificial intelligence leader NVIDIA Corporation (NASDAQ:NVDA). The divestment...
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