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Grab launches JustSave in Malaysia, a new carpooling feature designed to maximize driver earnings and offer passengers a 20% fare reduction. Only operational during peak hours, the service aims to enhance efficiency in high-traffic areas.
The feature, called JustSave, allows one passenger per booking and two bookings per ride. It would also prevent last-minute changes to the journey by locking in routes. The service is available only during peak hours around KLCC, One Utama, Sentral Brickfields, and Mid Valley Bangsar.
JustSave differs from Grab's previous services in Malaysia as it will only confirm bookings with matched requests. If not, the passenger gets a discounted JustGrab ride, which would be serviced by a taxi or car. According to Grab, JustSave prices will be slightly lower than those for its standard e-hailing service.
JustSave will only be implemented as part of the piloting experiment in a few Klang Valley locations. Currently, it is focused on places with high matching potential and traffic. In February, GrabFood Malaysia expanded its Saver Delivery option, in which users benefit from lower fares for grouped food delivery orders.
Grab's technology creates a seamless and rewarding experience for partners, which was why Malaysian premium supermarket chain Jaya Grocer leveraged the Grab platform for its first membership program last March.
The Jaya Grocer membership is automatically activated when a purchase is made either on the Grab app or in-store.
Since its founding in 2012, Grab has expanded to more than 480 cities throughout eight Southeast Asian nations: Cambodia, Indonesia, Malaysia, Myanmar, the Philippines, Singapore, Thailand, and Vietnam. Grab now offers mobility, deliveries, and digital financial services.
Through a single "everyday everything" app, Grab gives millions of users daily access to its merchant and driver partners, enabling them to send packages, order food or groceries, hail a taxi or rideshare, pay for online purchases, or access services like lending, insurance, wealth management, and telemedicine.
Photo: Afif Ramdhasuma/Unsplash
