Instagram Outage Disrupts Thousands of U.S. Users 
SpaceX Pushes for Early Stock Index Inclusion Ahead of Potential Record-Breaking IPO 
Australian Scandium Project Backed by Richard Friedland Poised to Support U.S. Critical Minerals Stockpile 
Uber Ordered to Pay $8.5 Million in Bellwether Sexual Assault Lawsuit 
OpenAI Expands Enterprise AI Strategy With Major Hiring Push Ahead of New Business Offering 
Gold and Silver Prices Rebound After Volatile Week Triggered by Fed Nomination 
U.S. Stock Futures Slide as Tech Rout Deepens on Amazon Capex Shock 
Alphabet’s Massive AI Spending Surge Signals Confidence in Google’s Growth Engine 
Global Markets Slide as AI, Crypto, and Precious Metals Face Heightened Volatility 
Trump Signs Executive Order Threatening 25% Tariffs on Countries Trading With Iran 
Dow Hits 50,000 as U.S. Stocks Stage Strong Rebound Amid AI Volatility 
Nasdaq Proposes Fast-Track Rule to Accelerate Index Inclusion for Major New Listings 
China Extends Gold Buying Streak as Reserves Surge Despite Volatile Prices 
Australia’s December Trade Surplus Expands but Falls Short of Expectations 
Toyota’s Surprise CEO Change Signals Strategic Shift Amid Global Auto Turmoil 
Trump Endorses Japan’s Sanae Takaichi Ahead of Crucial Election Amid Market and China Tensions 
Baidu Approves $5 Billion Share Buyback and Plans First-Ever Dividend in 2026 
YouTube and Shopify Inc. announced on Tuesday, July 19, that they have teamed up to allow merchants to sell their wares on the video-sharing platform. It was said that the latter is looking to take advantage of the increasing number of content creators who are opening their own e-commerce stores.
As per Reuters, the collaboration will let merchants integrate their online stores with YouTube, which currently has more than two billion monthly users. With Shopify’s tools for merchants, they will be able to set up their online stores on YouTube in June.
Shopify launched new features to provide extra support for its users and let them sell on other platforms such as Twitter. The company created the features in an effort to counter the slowdown in online shopping as people start to come out of their homes again.
In fact, it was revealed that Shopify lost its spot as the most valuable company in Canada, and its shares also plunged and lost more than three-quarters of their value this year. This happened as the consumers are starting to shop in brick-and-mortar stores again and rarely shop online nowadays.
Shopify's management believes that with its new partnership with YouTube, they will be able to recover because the exposure will help bolster the conversion rate and eventually increase the gross merchandise volume, which is a key success metric for Shopify.
“We know that shopping inspiration can happen anywhere, so starting next week we will be introducing a new shopping destination in the explore tab that will feature shoppable relevant content for viewers in the US, Brazil and India, with additional countries to roll out later this year,” YouTube’s vice president on shopping product, David Katz, said in a blog post.
Katz further said, “We also know that creators spend a lot of time building a business and developing their products, so we want to make it even easier for them to connect and manage their stores on YouTube and bring their products directly to their audience, so we are announcing our partnership with Shopify to enable creators and merchants to easily feature their products across their YouTube channels and content.”
