Action Sport and Workplace Tech Company Targets $17B Headphone and Headset Market with Revolutionary Magnetic Shock Lock™ System

Earshot headphones are the world’s first headphone product to use magnets in the earbuds and over-ear arms as the mechanism for securing them to users’ ears. This gives outdoor enthusiasts and workers the freedom to work and play harder, farther, faster and higher than ever before.

NEW ZEALAND, July 17, 2017 -- Earshot announces the launch of its Earshot headphones, including its revolutionary Shock Lock™ connection system.

Outdoor enthusiast and tech startup entrepreneur and mentor James Bell-Booth was preparing for a run in the Tongariro National Park in New Zealand when he became frustrated with his headphones: they completely distracted him from focusing on his performance and the enjoyment of the run. He had to force the earbuds painfully into his ears to get them to stay, and even when they did, he was constantly distracted by them loosening and falling out. So, James and Earshot co-founder John Grayson, a highly-experienced engineer, began designing a set of headphones that would use magnets in the earbuds and over-ear arms to comfortably secure the headphones in a user’s ears.

“We wanted to redefine the headphone experience based on how they feel on the ear, not how they sound,” says Bell-Booth. “Through extensive research and development, we’ve developed expertise in the concept of magnetic earphone attachment, and subsequently we designed a headphone product that people will forget they are even wearing.  We see the Shock Lock system reaching beyond action sports and into the workplace, where busy professionals need to receive information in a hands-free manner.”

Earshot Features and Benefits 

• Earshot headphones were designed to withstand the sharp stops, high speeds and otherwise jolting movements that are typical of action sport activities.
• Earshot headphones are waterproof and weatherproof, meaning they can be used in the harshest outdoor environments.
• Earshot headphones are light in weight and offer up to 15 hours of battery life on a single charge, so users can enjoy a full weekend of activity.
• Earshot has developed a mobile app, so users can can stay connected to the broader action sport community while receiving 24x7 customer support.
• Earshot has plans for the Shock Lock system to be integrated into a range of headphones, both wired, Bluetooth and cordless.

Earshot User Testimonials

“I gave the Earshot headphones hell at Makara Peak Mountain Bike Park in Wellington, New Zealand,” says Bryn Dickerson, a professional downhill mountain biker. “I am excited about what these headphones will do for mountain bikers and can’t wait to buy a pair.”

“After two years of seeing and testing the evolution of Earshot, I'm super excited for their release,” says Hayden Shearman, head coach at TempoFit. “Earbuds should free you up to enjoy your sport, not restrict your movement. Earshot is a major advance in functional audio.”

“Ever since I started using the Earshot headphones, I knew they were awesome,” says Krista Jensen, sport science student, trail runner and crossfitter. “The Shock Lock system makes them super comfortable and secure no matter what physical activity I am doing.”

Pricing and Availability

Earshot headphones are available on Kickstarter. No payment is required until Earshot reaches its pledge goal.

About Earshot

Earshot (http://earshotheadphones.com/) has created the world’s first true action sport headphones, including the magnetic Shock Lock system that is designed to withstand sharp shocks, speed and functional movements of action sports. Earshot headphones are rugged, weatherproof and built for endurance, with an estimated 15 hours of battery life. The Earshot app connects users to the community and 24/7 Earshot support. Earshot is based in New Zealand and co-founded by adventure enthusiasts and experienced high-tech entrepreneur and engineers James Bell-Booth and Johnathan Grayson.

Media contact:
Kevin Wolf
TGPR 
(650) 327-1641
[email protected]