While Apple has always been a secretive company, this hasn’t prevented a few leaks and accidental hints from coming out. The latest to detail to be revealed came from CEO Tim Cook himself who may have just told the world that the Apple Watch business is now worth $5 billion. That’s a lot of money for a product that is regularly panned by critics and mocked by the tech community.
Even as its reputation for being an unnecessary gadget has lessened of late to be replaced with some astonishingly positive coverage, many still consider the Apple Watch something of a non-essential luxury item. It would seem that this didn’t stop it from becoming a multi-billion dollar lineup, however, since Cook recently said that its sales have reached Fortune 500 numbers, Business Insider reports.
Now, it’s worth noting that Cook was referring to the product’s combined sales figures. Though, considering that the number 500 spot in the esteemed list is occupied by Burlington Stores, which has an annual revenue of $5.1 billion, it’s still not bad. As such, it’s logical to assume that the Apple boss is hinting that the company has sold at least $5 billion worth of its wearable product.
Aside from dropping that tantalizing taste of the company’s inner workings, Cook clammed up and refused to give out more information. On the other hand, some of the company’s other products, which include the iPod and the Apple TV, do have a combined revenue of $7 billion so far, so it’s safe to say that Apple is doing quite well for itself.
There’s also the encouraging bit of information, at least to fans of wearables, where Cook revealed that Apple will continue to support its smartwatch product for years to come. Other companies like Google and Amazon are scaling back their support for the wearable market, The Verge reports, which makes Apple the only remaining serious contender in the field.


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